FTSE shares are cheap! I believe now is the right time to invest in an ISA

The recent market crash has made FTSE shares cheap. Here’s why I’d still invest in a Stocks and Shares ISA amid the volatility.

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Markets are volatile. Yet I’d like to encourage you to take a deep breath and think about your long-term financial goals, such as your retirement years. Perhaps you’re about to invest in a Stocks and Shares ISA. Then you’re possibly wondering if the new week could be a good time to put your money to work. Let’s take a closer look.

Stocks and Shares ISA 

On 12 March, the FTSE 100 plunged over 10% on its worst day since 1987. Since them, some calm has return to the markets. But none of us can foresee how the new week, or even the year, will end.

However, Britons know we’ve an important investment structure that’s legally designed with tax advantages, i.e., ISAs. Thus, I believe every UK resident should learn more about the different types of ISAs available to them, with an emphasis on Stocks and Shares ISAs.

As our tax year runs from 6 April to 5 April, the deadline for individuals to contribute to the previous year’s ISA is April 5. Yet I’d urge readers to not wait till April next year to start investing in an ISA. Currently, there’s a maximum subscription allowance of £20,000 per adult per tax year. 

The rapid decline in stock markets is unnerving for many investors. But it’s also hard to deny that it’s created buying opportunities for long-term portfolios. After all, if you liked a company for robust fundamental reasons and dividends in February, you should really like it even more when its share price is a lot cheaper now.

Are we in a recession?

Even though the market decline makes this potentially an opportune time to invest in many stocks, it’s also important to consider which industries to concentrate on.

We’re beginning to see that corporate earnings may not necessarily perform well over the next few months. And economic numbers across the world suggest a large number of countries may already be in a recession. 

As 2019 ended, several City analysts highlighted that we were possibly at the tail end of nearly a decade of economic growth. In spite of a few short-lived downturns over the past 10 years, most economies have enjoyed stable growth since the 2008/09 crisis.

We won’t know when the next recession starts until we’re in it. But, as we’ve been finding out in recent weeks, investor sentiment and the economy can change rather quickly. 

If you think an economic slump is upon us, you may want to reconsider your portfolio diversification strategy, including your Stocks and Shares ISA. Certain industries tend to do better in times of slower economic growth.

Investing in a resilient industry

Exactly what traits are common to defensive stocks? A defensive company typically has a constant demand for its products or services. It isn’t correlated to the rest of the business cycle either.

Analysts regard consumer staples companies as defensive. People continue to buy household items, cleaning products and other essentials, such as personal hygiene products, even when their salaries are shrinking. And the Covid-19 outbreak means everyone must pay more attention to basic hygiene than before.

Two stocks to consider for a Stocks and Shares ISA could be Reckitt Benckiser and Unilever. And supermarkets such as Morrisons and Tesco could also be appropriate. All of these companies also offer respectable dividend yields.

tezcang owns shares of Morrisons. The Motley Fool UK owns shares of and has recommended Unilever. The Motley Fool UK has recommended Tesco. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Smart young brown businesswoman working from home on a laptop
Investing Articles

How £100 can start a portfolio of UK stocks

Whether it’s building wealth or earning passive income, UK investors might be surprised at what £100 a month in stocks…

Read more »

Passive income text with pin graph chart on business table
Investing Articles

How £16,000 can generate a second income in a Stocks and Shares ISA

Stephen Wright explains how UK investors can target an immediate £1,224 annual second income from UK dividend shares with a…

Read more »

Bronze bull and bear figurines
Investing Articles

This crazy growth stock is up 97% inside 2 months in my ISA!

Hims & Hers Health (NYSE:HIMS) is both an exciting and incredibly volatile growth stock. What on earth has sent it…

Read more »

Woman riding her old fashioned bicycle along the Beach Esplanade at Aberdeen, Scotland.
Investing Articles

How to target a million-pound SIPP by investing in UK shares

Harvey Jones shows how investors could target a SIPP worth a life-changing seven-figure sum, by investing in FTSE 100 dividend…

Read more »

A rear view of a female in a bright yellow coat walking along the historic street known as The Shambles in York, UK which is a popular tourist destination in this Yorkshire city.
Investing Articles

Buying £20k of BAE Systems shares could give me a £360 income this year!

Looking for the best dividend stocks out there? Royston Wild explains why BAE Systems shares are worth considering.

Read more »

UK financial background: share prices and stock graph overlaid on an image of the Union Jack
Investing Articles

Trying to make a million from FTSE 100 shares? Here’s where to start today

FTSE 100 investor Andrew Mackie highlights how the best UK shares are often those that use weak markets to quietly…

Read more »

Portrait Of Senior Couple Climbing Hill On Hike Through Countryside In Lake District UK Together
Investing Articles

How the UK State Pension measures up against other countries — and why it’s not enough

Mark Hartley weighs the UK State Pension against other nations, revealing why it’s important for Britons to explore additional options.

Read more »

Three signposts pointing in different directions, with 'Buy' 'Sell' and 'Hold' on
Investing Articles

A stock market crash this summer? Here’s how it could help

With emotion running high, the stock market is in a funny mood right now. And it can make investing choices…

Read more »