Here’s what I think Warren Buffett would do as the FTSE 100 falls

The FTSE 100 (INDEXFTSE: UKX) is in a slump, and I say it’s time to turn to Warren Buffett for advice.

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

The FTSE 100 slide continues as the coronavirus outbreak fills our news headlines. It’s hitting the Middle East, where the Gulf states are home to a number of the world’s long-haul travel hubs. And contagion is reaching Europe, with Italy having identified 400 cases so far.

The markets’ reaction? The FTSE 100 closed Monday with a 247-point fall, or 3.3%. Individual shares frequently fluctuate far more than that on a daily basis, but for the index itself, that’s a big fall. And it got worse.

Bad week

By Wednesday, the Footsie had dipped below 7,000 points, though it closed just above that level at the end of the day. But, as I write, we’re looking at a fall of 138 points so far Thursday morning, putting the index at 6,904 points — and it’s been as low as 6,852.

So far this week, the FTSE 100 has lost 6.8% of its value. But you know what that means to me? There are a whole load of top shares out there that are now 6.8% cheaper.

I don’t want to downplay the possible effects of the potential pandemic, but I’m confident of one thing. It’s unlikely to have any long-term effect on the profitability of UK companies. In the short term, there’s going to be some uncertainty for sure. Big investors hate uncertainty, and that’s driving them away from shares.

Big yields

Do you think Lloyds Banking Group has been undervalued for years, the way I do? So far this week, the Lloyds share price is down another 10%.

Prime Minister Boris Johnson’s latest brinkmanship, saying he could walk away from EU trade negotiations as early as June, hasn’t helped. But Lloyds shares were already dropping faster than the FTSE. The forecast Lloyds dividend yield now stands at 6.9%, and that’s helped make a top-up on my Lloyds shareholding a very tempting proposition.

Look at Royal Dutch Shell as another example. Shell is one of the Footsie’s most reliable dividend providers, and I really can’t see any long-term impact from coronavirus on the world’s need for oil and gas. Yet Shell shares are down 7.2% this week so far. Forecasts already had Shell’s 2012 dividend set to yield 7.6%, and the market downturn has now lifted that to 8.2%.

It’s the same across the board, with bargain shares everywhere.

Buffett bounce

Warren Buffett famously said investors should be “fearful when others are greedy and greedy when others are fearful.” That’s often trotted out when markets are in a slump, and I make no apology for quoting it again.

You might turn your nose up a little at the idea of being greedy, but all Buffett really means is something more benign. Stock markets can be notoriously emotional, and tend to overreact to whatever comes along. It’s why we see booms and busts littering the history of the world’s indexes.

But when you look at the longer-term charts, all those ups and downs tend to disappear back into the sea of noise, dwarfed by the inexorable rise of share prices. Those who sold when bubbles were in full swing, and those who bought when panics were sending prices crashing, have done the best.

It’s been a bad week for public health, but a great week for investors seeking share bargains.

Alan Oscroft owns shares of Lloyds Banking Group. The Motley Fool UK has recommended Lloyds Banking Group. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Young mixed-race couple sat on the beach looking out over the sea
Investing Articles

Looking for a £750 monthly passive income? Here’s how much it takes

The idea of buying dividend shares for their passive income potential can sound promising. How might the nuts and bolts…

Read more »

Calendar showing the date of 5th April on desk in a house
Investing Articles

£20,000 in this ISA portfolio would generate £1,400 in passive income

Ben McPoland presents a ready-made Stocks and Shares ISA portfolio containing five UK names that as a group currently yield…

Read more »

Person holding magnifying glass over important document, reading the small print
Investing Articles

The most underrated stock in the FTSE 100?

Nobody seems to like the FTSE 100’s water utilities. But could Severn Trent be the biggest opportunity that investors aren’t…

Read more »

a couple embrace in front of their new home
Investing Articles

£1,000 now buys 1,075 Taylor Wimpey shares. Worth it for the 8% dividend yield?

There’s a massive dividend yield on offer from his well-known UK housebuilder right now. But what are the risks for…

Read more »

Night Takeoff Of The American Space Shuttle
Investing Articles

Want to invest in SpaceX, Revolut, and TikTok? Consider buying this FTSE 100 stock

Ben McPoland thinks this FTSE 100 investment trust is a top stock to consider buying to gain exposure to the…

Read more »

Calendar showing the date of 5th April on desk in a house
Investing Articles

Here’s my Stocks and Shares ISA plan for 2026/27

Stephen Wright has a clear plan when it comes to investing in his Stocks and Shares ISA. But do the…

Read more »

Two elderly people relaxing in the summer sunshine Box Hill near Dorking Surrey England
Investing Articles

Where to look for safety in today’s stock market?

Stephen Wright has been looking for safety in a specific place in today’s stock market. And Warren Buffett’s firm has…

Read more »

Young black colleagues high-fiving each other at work
Investing Articles

This 5-share ISA could deliver an amazing second income of £762 a month

As the world’s stock markets plunge, many yields are rising. James Beard looks at five shares that could generate an…

Read more »