Can the Aviva share price double your money?

The Aviva share price is deeply undervalued and could double from current levels argues Rupert Hargreaves.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Shares in insurance group and long term savings manager Aviva (LSE: AV) look dirt cheap right now. Indeed, shares in the business are currently changing hands at a forward P/E of 6.8 and yield 7.8% — one of the highest dividend yields in the FTSE 100.

By comparison, the rest of the insurance industry is dealing at an average multiple of 11.3, which implies shares in Aviva could be undervalued by as much as 65% from current levels to hit the sector average.

When you add the company’s dividend yield of 7.8% into the equation, it is possible investors could see a total return of nearly 100% over the next few years.

The question I want to try and answer today is, can the Aviva share price really double your money or does the stock deserve its current valuation?

Changing of the guard

After an extended period without a CEO, Maurice Tulloch finally took over Aviva’s management in March. He has since been working flat out ever since to try to restore investor confidence in the business.

Tulloch has announced a cost-cutting plan and is working on the details of separating Aviva’s UK business into two divisions, general insurance and life insurance. This is part of his plan to “crack the complexity” of the Aviva group, which he believes has been holding the company back.

Tulloch is planning to slash costs by £300m, which is equivalent to around 10% of last year’s operating profit. That could mean a big jump in earnings for shareholders if the plan comes off without a hitch. 

Still, at this point, the plan is only in its early stages, and we’ve yet to see any concrete results on either the cost reduction or simplification fronts. Over the next six-to-12 months, we should get some more information from the business detailing the progress made and further actions to be taken. Aviva usually publishes its annual report for the previous year around March. 

Profits rising

In my opinion, the performance of the Aviva share price hinges on the company’s restructuring. If the new CEO can successfully reduce group complexity and cut out unnecessary costs, a 10% increase in operating profit could push the stock higher by 10%, assuming all else remains equal.

If the restructuring does not unfold as envisaged, the Aviva share price could continue to languish at current levels. Nonetheless, even in this scenario, investors will still be entitled to that 7.8% dividend yield.

On that basis, I reckon the Aviva share price is likely to return a minimum of 7.8% over the next 12-months, and possibly 18% to 20% if profits receive a boost from cost-cutting efforts. If Tulloch and team successfully execute their restructuring plan, then it is also highly probable that the market will also award the stock a higher earnings multiple. Although, it is difficult to say with any certainty if this will really happen right now.

So overall, I think it is highly likely the Aviva share price will produce a positive return over the next 12 months. However, I reckon it is unlikely the stock will double your money.

Rupert Hargreaves owns no share mentioned. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

British flag, Big Ben, Houses of Parliament and British flag composition
Investing Articles

Back above 10,000! Is the FTSE 100 index on track again?

The FTSE 100 index has been yo-yoing up and down with the latest news headlines around the oil crisis. Where…

Read more »

Finger clicking a button marked 'Buy' on a keyboard
Investing Articles

Stock market correction: Is there still time to buy UK shares cheap?

Long-term investors can do well to stay calm through stock market corrections, and even crashes, and pick up shares when…

Read more »

Warm summer evening outside waterfront pubs and restaurants at the popular seaside resort town of Weymouth, Dorset.
Investing Articles

2 FTSE 100 blue-chips to consider for a new £20k Stocks and Shares ISA

Ben McPoland highlights a pair of high-quality FTSE 100 stocks that have strong momentum on their side yet are trading…

Read more »

Young Caucasian woman with pink her studying from her laptop screen
Investing Articles

Are depressed Lloyds shares just too tempting to miss now?

Lloyds shares are coming under renewed pressure as conflict in the Middle East threatens the fragile global economic recovery.

Read more »

Female student sitting at the steps and using laptop
Investing Articles

7 FTSE 100 shares that look cheap after the 2026 stock market correction

Falling stock markets often present bargain opportunities. Let's take a look at some of the cheapest FTSE 100 shares at…

Read more »

piggy bank, searching with binoculars
US Stock

Up 59% this year, this S&P 500 stock is smashing the index!

Jon Smith points out a stock from the S&P 500 that's flying right now as part of a transformation plan,…

Read more »

Businessman hand stacking money coins with virtual percentage icons
Investing Articles

Stock market correction: a rare second income opportunity?

Falling share prices are pushing dividend yields higher. That makes it a good time for investors looking for chances to…

Read more »

Finger clicking a button marked 'Buy' on a keyboard
Dividend Shares

I just discovered this REIT with a juicy 9% dividend yield

Jon Smith points out a REIT that just came on his radar due to the high yield, but comes with…

Read more »