Why I’m looking at Diageo shares amid growing geopolitical risks

I believe this FTSE 100 (INDEXFTSE:UKX) share could help investors weather cloudy days in the markets.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

What could make an investment account worry-proof? This question is becoming more relevant as headwinds threatening the global economy are gathering pace. 

Geopolitics matter

Geopolitical events affect financial markets both in the UK and globally. And equity markets worldwide are facing a cocktail of risks now, leading to constant ebbs and flows in investor sentiment.

The biggest global headwind is the US-China trade war. President Trump has plans to increase tariffs on all imports from China, while China is allowing its currency weaken to help its exports.  Worryingly, the trade war may also end up becoming a tech war as protectionism takes hold in many countries.

Furthermore, Hong Kong has suffered weeks of political protests. Naturally, this uncertainty has led to further choppiness in the Chinese and Hong Kong stock markets.

Also earlier in August, many investors have noticed the big drops in the Argentinian peso and shares. The decline is due to the unexpected results in the country’s presidential primaries. Markets are now pricing in the possibility that a more protectionist government will take power in Argentina toward the end of the year. As a result, credit-default swaps have spiked. And if this important cog of the Latin American economy fails, global shares cannot avoid the ensuing volatility.

Brexit deadline approaches

On the home front, investors may expect even more global turbulence as we get ready for Brexit with the EU departure date set for October 31. It’s probably the understatement of the decade to say that Brexit has so far been wildly unpredictable! 

And it has not exactly been a hot August for the FTSE 100 as well as the pound. Economic growth has taken a hit in the UK and markets have been suffering from a bad case of the jitters! We may even have a snap election that could complicate the Brexit process further.

In other words, markets in the UK and worldwide may be entering a period of an unprecedented reactionary environment. While it’s almost impossible for the average portfolio to completely avoid the impact of market declines, it is possible to minimise it by adding stocks that are more defensive in nature.  

Drink our way through uncertainty?

Year-to-date Smirnoff-to-Guinness giant Diageo (LSE: DGE) is up about 17%. The shares are hovering around 3,450p and offering a dividend yield of 2%.

Expensive yes, but the group’s performance this year reminds me how both during and since the worst of the 2008/09 financial crisis it had handily outperformed many FTSE 100 shares. There may be few consumer products as recession-proof as alcohol, as people tend to drink in both good and bad times alike.

The strong brand names owned by Diageo give management pricing and competitive power within this non-cyclical market. Geographic diversification – especially into emerging economies, where consumers are increasingly showing brand loyalty – also provides a relatively defensive investment opportunity.

The tens of millions of new members of the middle class across the developing world constitute an increasingly lucrative market. For the year ended 30 June, the company delivered strong net sales growth of 6.1%. Markets in Asia Pacific, Latin America and Africa all contributed strongly.

If Diageo can continue to pivot towards these growth markets and maintain 30%+ operating margins, the shares could belong in most portfolios despite the trailing P/E ratio of 26. I’d be a buyer of the stock at any dip.

tezcang has no position in any of the shares mentioned. The Motley Fool UK has recommended Diageo. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

DIVIDEND YIELD text written on a notebook with chart
Investing Articles

With an 8.8% yield are Legal & General shares a once-in-a-decade opportunity?

Legal & General shares are back to where they were a whole 10 years ago. Harvey Jones is tempted by…

Read more »

Young female hand showing five fingers.
Investing Articles

5 shares close to 52-week lows. Could they rise in value by 44% over the next year?

Identifying value shares is the key to investment success. These five UK stocks are trading close to their 52-week lows.…

Read more »

Black woman using smartphone at home, watching stock charts.
Growth Shares

Up 25% in a month, this growth share is flying despite the market falling!

Jon Smith points out a growth share that's bucking the broader market trend in recent weeks, with momentum potentially continuing…

Read more »

British flag, Big Ben, Houses of Parliament and British flag composition
Investing Articles

£20,000 invested in a Stocks and Shares ISA on 7 April is now worth…

The Stocks and Shares ISA is a proven wealth-building machine. But was one year ago a great time to be…

Read more »

Man hanging in the balance over a log at seaside in Scotland
Investing Articles

The stock market hasn’t crashed yet. Make these 3 moves before it does

If an investor is prepared for a stock market crash they can soften the blow, and more importantly, capitalise on…

Read more »

Investing Articles

£1,000 buys 300 shares in this red-hot UK gold stock with a P/E ratio of 3

This UK-listed gold stock is on fire at the moment amid the historic rally in precious metals. But it still…

Read more »

Warhammer World gathering
Investing Articles

Forget Pokémon cards! Dividend stocks are my top way to earn a second income

Earning a second income by buying and selling Pokémon cards looks like it could be a lot of fun. But…

Read more »

A young Asian woman holding up her index finger
Investing Articles

UK investors could soon get a once-in-a-decade opportunity to buy cheap FTSE shares

As global markets look increasingly wobbly, value investors are starting to identify exactly which FTSE shares they’ll scoop up in…

Read more »