Here’s why I’d buy the JD Sports share price right now

Harvey Jones says the winning streak at JD Sports Fashion plc (LON: JD) looks set to continue.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

When investing, your capital is at risk. The value of your investments can go down as well as up and you may get back less than you put in.

Read More

The content of this article is provided for information purposes only and is not intended to be, nor does it constitute, any form of personal advice. Investments in a currency other than sterling are exposed to currency exchange risk. Currency exchange rates are constantly changing, which may affect the value of the investment in sterling terms. You could lose money in sterling even if the stock price rises in the currency of origin. Stocks listed on overseas exchanges may be subject to additional dealing and exchange rate charges, and may have other tax implications, and may not provide the same, or any, regulatory protection as in the UK.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Sports Direct is rarely out of the news thanks to controversial boss Mike Ashley, but don’t let that overshadow the success of arch-rival JD Sports Fashion (LSE: JD). The stock was up almost 4% today to touch a record high 560p after publishing a blistering 49.2% rise in revenues to £4.7bn, beating analyst expectations.

Sporty!

The sports, fashion and outdoor retailer posted a 26.8% rise EBITDA earnings before exceptional items to £488.4m, while headline profit before tax and exceptional items jumped 15.5% to £355m. Total like-for-like sales grew more than 6%, despite challenges in the group’s core UK retail market.

The £5.2bn group’s share price is now up 53% over the past 12 months, and 565% over five years. Who said the high street was dead on its feet?

Brand power

Executive chairman Peter Cowgill hailed excellent progress” with headline profit up by more than £250m over the last four years, a compound rise of more than 37% a year. He said the dynamic multibrand multichannel proposition of the core JD fascia” should continue to exceed consumer expectations and prosper in an increasing number of international markets.

The FTSE 100 group’s recent £396m acquisition of Finish Line in the US has significantly extended its global reach with the trial of the JD fascia delivering encouraging early results, he added. This gives it a major opportunity in what’s the world’s largest sports fashion market.

Growth hero

JD Sports is preparing to finalise another acquisition, of UK-based Footasylum, and investors are sharing in the success, with the final dividend up 5.1% to 1.44p. That makes the total dividend for the year 1.71p, up 4.9%. Few would buy the stock for its yield, though, currently a meagre 0.4%. This is all about the growth, but that has been spectacular.

However, it’s also worth noting that the dividend is covered a massive 15.9 times earnings, so there’s plenty of scope for further progression here.

More to come

There are signs that earnings per share may now start to ease off, after growing 58%, 55% and 32% in the three years to 2018. Growth slowed to 12.9% this year, with analysts predicting 10% and 11% for the next couple of years. That’s still pretty good, though.

Rupert Hargreaves saw today’s success coming, naming JD Sports one of his 3 top growth stocks for April. He also notes that shares in the company have historically commanded a P/E of around 18, which makes today’s forecast of 16.2 look decent value. It may be an above average valuation for a retailer these days but there’s a good reason for that.

Warehouse worry 

JD Sports is battling with all the usual high street woes, including rising salaries and falling footfall. I should also pass on broker AJ Bell’s warnings that the group faces a major infrastructure issue as it must invest heavily in warehouse capacity to keep up with demand.

Today, JD Sports warned that enlarging its primary Kingsway warehouse has caused some “disruption and inefficiency to our operations with increased downtime from the existing automation equipment,” so everything isn’t plain sailing.

However, JD Sports is still on the front foot in contrast to Sports Direct, which has suffered a share price slump.

Should you invest, the value of your investment may rise or fall and your capital is at risk. Before investing, your individual circumstances should be assessed. Consider taking independent financial advice.

Harvey Jones has no position in any of the shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Investing Articles

2 no-brainer buys for my Stocks and Shares ISA in 2025

Harvey Jones picks out a couple of thriving FTSE 100 companies that he's keen to add to his Stocks and…

Read more »

Number three written on white chat bubble on blue background
Investing For Beginners

3 investing mistakes to avoid when buying UK shares for 2025

Jon Smith flags up several points for investors to note when it comes to thinking about which UK shares to…

Read more »

Investing Articles

Will the rocketing Scottish Mortgage share price crash back to earth in 2025?

The recent surge in the Scottish Mortgage share price caught Harvey Jones by surprise. He was on the brink of…

Read more »

Investing Articles

2 cheap shares I’ll consider buying for my ISA in 2025

Harvey Jones will be on the hunt for cheap shares for his ISA in 2025 and these two unsung FTSE…

Read more »

Investing Articles

I am backing the Glencore share price — at a 3-year low — to bounce back in 2025

The Glencore share price has been falling for some time, but Andrew Mackie argues demand for metals will reverse that…

Read more »

Road trip. Father and son travelling together by car
Investing Articles

A 10% dividend yield? There could be significant potential here to earn a second income

Mark Hartley delves into the finances and performance of one of the top-earning dividend stocks in his second income portfolio.

Read more »

happy senior couple using a laptop in their living room to look at their financial budgets
Investing Articles

Charlie Munger recommended shares in this growth company back in 2022. Here’s what’s happened since

One of Charlie Munger’s key insights is that a high P/E ratio shouldn’t put investors off buying shares if the…

Read more »

Investing Articles

What might 2025 have in store for the Aviva share price? Let’s ask the experts

After a rocky five years, the Aviva share price has inched up in 2024. And City forecasters reckon we could…

Read more »