Why British American Tobacco stock has slumped 18% this year

Is it time to buy shares in British American Tobacco plc (LON: BATS) after recent declines?

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

When investing, your capital is at risk. The value of your investments can go down as well as up and you may get back less than you put in.

Read More

The content of this article is provided for information purposes only and is not intended to be, nor does it constitute, any form of personal advice. Investments in a currency other than sterling are exposed to currency exchange risk. Currency exchange rates are constantly changing, which may affect the value of the investment in sterling terms. You could lose money in sterling even if the stock price rises in the currency of origin. Stocks listed on overseas exchanges may be subject to additional dealing and exchange rate charges, and may have other tax implications, and may not provide the same, or any, regulatory protection as in the UK.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Shares in FTSE 100 income champion British American Tobacco (LSE: BATS) have slumped by nearly 18% this year, underperforming the UK’s leading blue-chip index by 11%, excluding dividends.

It is difficult to pinpoint precisely why the shares have produced this year-to-date decline, although I believe there are several contributing factors which, when combined, have pushed the stock down.

Multiple factors 

British American isn’t the only dividend champion to have seen its stock underperform in 2018. There’s been broad-based selling of dividend stocks so far this year as investors rotate away from these bond-proxies into more traditional income investments, such as bonds. Higher interest rates in the US are the primary catalyst for this shift. With further interest rate increases expected throughout 2018, it doesn’t look as if this trend is going to end anytime soon.

The recovering value of sterling is proving to be another headwind. Following the acquisition of Reynolds American, a significant proportion of British American’s revenue now comes from the US. As the value of sterling fell following the Brexit referendum, companies like British American benefited from this weakness as it meant earnings, when translated back into pounds from dollars, increased. 

For example, for full-year 2017, the company reported adjusted diluted earnings per share growth of 14.9% including the benefit of sterling’s depreciation. Excluding this benefit, at constant currency, earnings only increased 9.9%.

Thanks to this headwind, City analysts are expecting the firm’s earnings per share to decline by 7.3% for 2018 before returning to growth in 2019– assuming there are no substantial moves in the value of the pound over the next two years.

Time to buy? 

Despite British American’s underperformance this year, I still believe that the stock is a great long-term investment. The company has an unblemished dividend history and, after recent declines, currently supports a dividend yield of just under 5%, with the payout covered 1.5 times by earnings per share.

What’s more, recent declines have pushed the stock down to a valuation close to its historical average. The company’s forward P/E ratio hit a high of 24 last year, but today it’s trading at just 13.4 times forward earnings, near the bottom end of its five-year range. 

On an enterprise value to earnings before interest tax depreciation and amortisation basis (EV/EBITDA), the shares are trading at a ratio of 4.7. That’s around half the global food and tobacco sector average.

Terminal decline? 

But what about the headwinds facing the business? Well, while it’s true that sales of British American’s primary product, cigarettes are in terminal decline, the company has been investing heavily in reduced risk products and so far, they seem to be picking up the slack. 

Last year, the overall cigarette market saw a decline in the number of sticks sold of 3.5%, which was more than offset by price increases. While the company cannot go on increasing prices forever, I believe it will be many years before British American’s business model breaks down. 

So overall, I believe the recent declines in the company’s share price are an excellent opportunity for value income seekers to buy.

Should you invest, the value of your investment may rise or fall and your capital is at risk. Before investing, your individual circumstances should be assessed. Consider taking independent financial advice.

Rupert Hargreaves owns shares in British American Tobacco. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

One English pound placed on a graph to represent an economic down turn
Investing Articles

FTSE 100 shares yield under 4%. Here’s why that matters!

A higher dividend yield and share price growth do not necessarily come together. So, why is this writer happy to…

Read more »

Bus waiting in front of the London Stock Exchange on a sunny day.
Investing Articles

Here’s how I’d start buying shares with £5 a day

Our writer uses his market experience to consider how he might start buying shares from scratch today, for just a…

Read more »

Investing Articles

By investing £80 a week, I can target a £3k+ second income like this

By putting £80 each week into carefully chosen shares, our writer hopes to build a second income of over £3,000…

Read more »

Dividend Shares

Here’s a simple 4-stock dividend income portfolio with a 7.8% yield

With these four British dividend stocks, an investor could potentially generate income of around £780 a year from a £10,000…

Read more »

A young black man makes the symbol of a peace sign with two fingers
Investing Articles

2 FTSE shares that could get hit by Trump tariffs

Many FTSE shares rely on the US for business and the potential introduction of tariffs on foreign imports could hurt…

Read more »

Young female business analyst looking at a graph chart while working from home
Investing Articles

Finding shares to buy can be complicated. Here’s a lesson from the US election

Identifying shares to buy is difficult. But Stephen Wright thinks monitoring what directors buy might be an under-appreciated source of…

Read more »

Investing Articles

What makes a great passive income idea?

Christopher Ruane earns passive income by owning blue-chip shares like Legal & General. Here's the decision-making process that helps him…

Read more »

Midnight is celebrated along the River Thames in London with a spectacular and colourful firework display.
Investing Articles

Here’s how I’d try and use an ISA to become a multi-millionaire!

Could our writer build his ISA to a multi-million pound valuation? Potentially yes -- and here is how he'd go…

Read more »