5 crucial Warren Buffett investing habits and a stock to consider buying now

Here’s a UK stock idea that looks like it’s offering the kind of good value sought by US billionaire investor Warren Buffett.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

Warren Buffett at a Berkshire Hathaway AGM

Image source: The Motley Fool

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Warren Buffett’s first rule for investors is “never lose money”. That sounds like a joke, right? Nobody sets out to lose cash.

But many other top money managers agree. The general advice is to focus on risk management above all else. Buffett has five habits that help him do that.

Research and analysis 

One part of managing risk involves doing careful research and analysis before buying shares. 

Buffett’s known for poring over company reports daily. Maybe such dedication’s beyond the stamina of most. But I reckon it’s important to at least read the news flowing from the companies that interest us. 

Follow the cash

Company profits are open to interpretation. However, cash flowing in and out of a business can be a reliable guide. Buffett once said he focuses on cash flow when analysing businesses. To me, that means the habit looks like part of his risk management process. So company cash flow statements can be an investor’s friend.

Valuation

A focus on business valuations is a big part of Buffett’s process. Investment outcomes can be poor if the stock’s too expensive. He never intentionally overpays, and the habit helps him to manage risk.

Sensible position sizing

There’s often the temptation to put too much money into one stock. But sizing stock positions correctly can reduce risk.

A bit of diversification between several investments can help manage risk too. Nevertheless, effective diversification requires the Goldilocks approach — not too much and not too little. Buffett always has several investments on the go.

Stop losses

If all else fails, good risk management can mean stopping losses and selling. Many successful investors do it, including Buffett.  In recent years he sold his losing Tesco investment and his underwater shares in US airline companies. 

The tactic makes sense. If a stock drops by 50% it takes a 100% move to return to breakeven. So it may be a good idea to sell before a loss gets as big as 50%.

For long-term investors, I like UK investor Lord John Lee’s approach. He said he stops losses at 20%. However, different strategies will likely require varying stop-loss levels to make sense of an investor’s particular investment process.

A stock worth a closer look

One company that’s worth investors’ consideration now is Phoenix Group (LSE: PHNX).

The company is the UK’s largest long-term savings and retirement business. Over many years it’s been acquiring and managing life and pension funds when they’ve closed to new business. The strategy has been a nice earner for the company and the success shows in the impressive multi-year dividend record.

However, the business is part of the cyclical financial sector and the share price may be volatile. If that happens, capital losses could neutralise income gains from the dividend. 

Nevertheless, with the stock in the ballpark of 500p, the forward-looking dividend yield for 2025 is just over a mighty 11%. So that’s an attention-grabbing reason to undertake deeper research and consideration.

Kevin Godbold has no position in any of the shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Yellow number one sitting on blue background
Investing Articles

I asked ChatGPT to pick 1 growth stock to put 100% of my money into, and it chose…

Betting everything on a single growth stock carries massive danger, but in this thought experiment, ChatGPT endorsed a FTSE 250…

Read more »

Portrait of pensive bearded senior looking on screen of laptop sitting at table with coffee cup.
Investing Articles

How little is £1,000 invested in Diageo shares at the start of 2025 worth now?

Paul Summers takes a closer look at just how bad 2025 has been for holders of Diageo's shares. Will things…

Read more »

Aston Martin DBX - rear pic of trunk
Investing Articles

After a terrible 2025, can the Aston Martin share price bounce back?

The Aston Martin share price has shed 41% of its value in 2025. Could the coming year offer any glimmer…

Read more »

Close-up of British bank notes
Investing Articles

How much do you need in an ISA to target £3,000 per month in passive income?

Ever thought of using an ISA to try and build monthly passive income streams in four figures? Christopher Ruane explains…

Read more »

piggy bank, searching with binoculars
Investing Articles

Want to aim for a million with a spare £500 per month? Here’s how!

Have you ever wondered whether it is possible for a stock market novice to aim for a million? Our writer…

Read more »

Investing Articles

Want to start buying shares next week with £200 or £300? Here’s how!

Ever thought of becoming a stock market investor? Christopher Ruane explains how someone could start buying shares even on a…

Read more »

Rear view image depicting a senior man in his 70s sitting on a bench leading down to the iconic Seven Sisters cliffs on the coastline of East Sussex, UK. The man is wearing casual clothing - blue denim jeans, a red checked shirt, navy blue gilet. The man is having a rest from hiking and his hiking pole is leaning up against the bench.
Investing Articles

2 ideas for a SIPP or ISA in 2026

Looking for stocks for an ISA or SIPP portfolio? Our writer thinks a FTSE 100 defence giant and fallen pharma…

Read more »

Midnight is celebrated along the River Thames in London with a spectacular and colourful firework display.
Investing Articles

Could buying this stock at $13 be like investing in Tesla in 2011?

Tesla stock went on to make early investors a literal fortune. Our writer sees some interesting similarities with this eVTOL…

Read more »