My number 1 tip for Stocks and Shares ISA investors

This strategy has improved Edward Sheldon’s ISA returns dramatically and he thinks it could help other investors have more financial success.

| More on:
Yellow number one sitting on blue background

Image source: Getty Images

When investing, your capital is at risk. The value of your investments can go down as well as up and you may get back less than you put in.

Read More

The content of this article is provided for information purposes only and is not intended to be, nor does it constitute, any form of personal advice. Investments in a currency other than sterling are exposed to currency exchange risk. Currency exchange rates are constantly changing, which may affect the value of the investment in sterling terms. You could lose money in sterling even if the stock price rises in the currency of origin. Stocks listed on overseas exchanges may be subject to additional dealing and exchange rate charges, and may have other tax implications, and may not provide the same, or any, regulatory protection as in the UK.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Investing within a Stocks and Shares ISA can be a great way to build wealth. But this type of product doesn’t guarantee financial success – ultimately it’s just an investment vehicle.

Here, I’m going to share my top tip for ISA investors. This concept has improved my returns dramatically and I’m confident that it can do the same for others.

My top tip

It’s not hard to find investing tips these days. Compared to when I started investing in the early 2000s, there’s far more information available, which is great.

Some common tips one often hears are:

  • Think about your goals and risk tolerance before investing.
  • Diversify your portfolio to minimise risk.
  • Invest on a regular basis to average into the market.
  • Take a long-term view (five years or longer).
  • Be greedy when others are fearful.

These are all great tips. They can all help investors have more success.

If I had to list my top tip, however, it would be this – take a global approach to investing. In other words, don’t just stick to UK shares.

Home bias

‘Home bias’ is common in the investment world. This is a phenomenon where investors stick to investments in their home country.

It’s very common here in the UK. Today, a lot of British investors tend to stick to well-known Footsie stocks like Lloyds and BP, as that’s what they’re most comfortable with.

The problem is that this approach can limit one’s returns. Unfortunately, the UK stock market is quite small, and it’s lacking in key areas such as technology.

This is reflected in the performance of the FTSE 100. Over the five-year period to the end of October, it delivered an annual return of 6%.

By contrast, America’s S&P 500 index delivered an annual return of 15.3% over that period. By allocating capital to US shares, investors could have potentially improved their returns significantly.

Big gains

When I started taking a more global approach to investing about six years ago, my returns improved dramatically.

One of the first international stocks I bought was tech giant Apple. Since I bought it, it has risen about 450%.

A few years later, I bought shares in Nvidia. Since my first purchase here, they’ve risen about 620%.

There aren’t many UK stocks that have produced these kinds of returns in recent years. So, I’m glad I adopted a more global approach to investing.

Easy access

It’s worth pointing out that if one is looking for international exposure but hesitant to buy individual stocks, tracker funds can be a good option to consider.

An example here is the Vanguard S&P 500 UCITS ETF (LSE: VUSA). This provides exposure to the S&P 500 index meaning that one gets access to 500 different US-listed companies.

Stocks in the ETF include the likes of Apple, Nvidia, and Amazon. So, there are some world-class companies in it.

And ongoing fees are very low at just 0.07%. Overall, there’s a lot to like.

Of course, like every investment, this ETF has its risks.

One is that there’s quite a lot of technology exposure. If growth in this sector slows, this ETF could underperform.

Another risk is exchange rates. If the pound strengthens against the US dollar, returns for UK investors could be eroded.

Taking a long-term view, however, I expect it to do well.

Should you invest, the value of your investment may rise or fall and your capital is at risk. Before investing, your individual circumstances should be assessed. Consider taking independent financial advice.

Ed Sheldon has positions in Amazon, Apple, and Nvidia. The Motley Fool UK has recommended Amazon, Apple, Lloyds Banking Group Plc, and Nvidia. John Mackey, former CEO of Whole Foods Market, an Amazon subsidiary, is a member of The Motley Fool’s board of directors. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing For Beginners

Smiling white woman holding iPhone with Airpods in ear
Investing Articles

Here’s how (and why) I’d start buying shares with £25 a week

Our writer uses his investment experience and current approach to explain how he would start buying shares on a limited…

Read more »

Investing Articles

2025 stock market recovery: a once-in-a-decade chance to get rich?

Zaven Boyrazian explains how he'd use the ongoing stock market recovery to his advantage, creating long-term wealth.

Read more »

Smiling family of four enjoying breakfast at sunrise while camping
Investing Articles

£20,000 in an ISA? Here’s how I’d aim to make £1,250 a month in passive income

Our writer thinks one rare FTSE 100 stock could help drive an ISA portfolio higher, resulting in a sizeable passive…

Read more »

Black father holding daughter in a field of cows
Investing Articles

£25k of savings? Consider aiming for a £1k+ monthly passive income via this strategy

With a long-term mindset, investors could target a four-figure monthly passive income by investing £25k in low-volatility blue-chip stocks.

Read more »

Investing For Beginners

2 cheap shares that are at 52-week lows

Jon Smith reveals what he believes to be two cheap shares that have been oversold in the current market and…

Read more »

Three signposts pointing in different directions, with 'Buy' 'Sell' and 'Hold' on
Investing For Beginners

The Barclays share price keeps surging! Was I wrong to sell the stock?

Jon Smith explains why the Barclays share price is still rising, even though he feels that further gains could be…

Read more »

Investing Articles

2 ISA mistakes I’m keen to avoid

Looking to make the most of your ISA? Here are two errors Royston Wild thinks all savers and investors need…

Read more »

Investing Articles

Are stocks and shares the only way to become an ISA millionaire?

With Cash ISAs offering 5%, do stocks and shares make sense at the moment? Over the longer term, Stephen Wright…

Read more »