Up just 3% this year, what’s going on with Tesla stock?

Tesla stock surged 20% in a single day this month but since the start of 2024 it has moved only a little bit. Is our writer ready to invest?

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This has been a wild month for Tesla (NASDAQ: TSLA). The Tesla stock price jumped 20% in a single day’s trading. For a company with a market capitalisation of close to $800bn at the moment, that is unusual.

Over five years, the electric vehicle maker has been a star performer. Its share price has grown by 1,119% during that period.

So, if I had invested around £8,200 five years ago I would now have a holding worth £100,000 (ignoring exchange rate fluctuations between the pound and dollar during that period).

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Created with Highcharts 11.4.3Tesla PriceZoom1M3M6MYTD1Y5Y10YALLwww.fool.co.uk

Yet so far in 2024, even after that leap this month, Tesla stock is up just 3%.

Over a 10-month timeframe, that is not the sort of performance many investors have grown to expect from the company is recent years.

What is going on – and might now finally be the time for me to add the company to my portfolio?

Tesla’s shifting world

Tesla is more than just an electric vehicle business. Its energy storage operation is growing and has significant long-term potential in my opinion, for example.

In the third quarter, Tesla deployed 6.9 GWh of such products. That is 47% of what it deployed across the whole of last year, which in turn was double its prior year level.

But Wall Street’s focus remains firmly on the car side of the business. Here, I think the volatile performance of Tesla stock can be put into perspective.

Tesla’s vehicle deliveries grew 6% year on year in its most recent quarter. With over 460,000 vehicles delivered during the period on top of a large installed customer base, this is an increasingly mature and sizeable business.

But the commercial landscape is changing significantly, I reckon. Rivals have increased their sales too. That increasingly puts pressure on profit margins across the industry, including for Tesla.

Additionally, price-insensitive early adopters have long since been driving their Teslas. To keep growing sales volumes at anything like its historic rate, Tesla will increasingly need to offer more affordable cars for the middle market. That is a risk to its revenues and especially its profit margins.

Ongoing questions about valuation

I think that context helps explain why Tesla stock has been moving about despite the company’s growing sales, strong brand, large user base, and opportunities in areas such as automated taxis.

Meanwhile, questions about Tesla’s valuation remain.

Rival BYD overtook Tesla last quarter in terms of sales, yet its market capitalisation is around one-seventh that of its US rival.

A direct comparison may not be overly helpful: BYD is listed on a different stock exchange, has a somewhat different business to Tesla’s as it is more squarely focussed on vehicles and batteries and also has strengths in different markets compared to Tesla. But it does raise the question of whether Tesla merits its sizeable share price premium relative to peers.

Tesla stock now trades on 69 times earnings. Even given its growth prospects, that is far richer than I am comfortable with as an investor.

For now, then, I have no plans to  add the share to my portfolio.

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Should you invest, the value of your investment may rise or fall and your capital is at risk. Before investing, your individual circumstances should be assessed. Consider taking independent financial advice.

C Ruane has no position in any of the shares mentioned. The Motley Fool UK has recommended Tesla. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

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