2 ways I’m imitating Warren Buffett when preparing for a stock market crash

Jon Smith considers some quotes from Warren Buffett when dealing with volatile markets and explains how he’s putting them into action.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Buffett at the BRK AGM

Image source: The Motley Fool

Warren Buffett has seen a lot happen in financial markets over his decades of investing. He’s survived many periods of market volatility, including Black Monday in 1987, the dotcom crash in 2000, and the 2008/09 financial crisis. With the escalations in tensions in the Middle East and political uncertainty in America, here are a couple of ways I’m copying previous actions from the great man.

Buying great stocks on the cheap

Buffett has been quoted as saying to “never bet against America. That is as true today as it was in 1789, during the Civil War, and in the depths of the Depression.”

So even during volatile periods when the market may be falling, he’s still not looking to bet against America (or the broader stock market). This side of the pond, I can make the same case for never betting against the UK.

History shows me that during previous crashes, Buffett has used the opportunity to buy stocks at cheap levels with the assumption that the market will eventually recover. It always has.

Therefore, I’ve made a watchlist of stocks that I’d look to buy if we do get a market crash. For example, I like Trustpilot as a business. Yet the 160% share price rise over the past year and a rich price-to-earnings ratio of 185 means I think it’s overpriced. Yet if we saw the stock fall during a crash, this is a stock I’d buy.

Having a long-term view

Another quote from Buffett is that investors should “only buy something that you’d be perfectly happy to hold if the market shut down for 10 years.”

If we did get a crash, it could be a while before the stock I buy recovers. Yet if I believe it to be a fundamentally sound company, this shouldn’t matter. For example, I like Bloomsbury Publishing (LSE:BMY).

The stock is up a whopping 80% over the past year. However, it’s also up 187% over a broader five-year period. This shows me that it isn’t just a flash in the pan. The business has performed well over a long period of time. This gives me confidence that even if the market does crash, it can recover.

The leading independent publisher is in a great position right now, as demand for traditional books alongside digital alternatives continues to be strong. The half-year results showed “a fifth consecutive double-digit growth in the first half with revenue growth of 32%”.

It’s working towards its vision for 2030, with clear steps to increase profitability along with the portfolio growth in general. As a risk, earlier this summer Sir Richard Lambert stepped down from being chairman after seven years in the position. Although his replacement is capable, he certainly has large boots to fill!

I’m thinking about buying the stock and imitating Buffett in my purchase while being happy to hold it over any potential market crash.

Jon Smith has no position in any of the shares mentioned. The Motley Fool UK has recommended Bloomsbury Publishing Plc. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing For Beginners

Calendar showing the date of 5th April on desk in a house
Investing Articles

£20,000 in this ISA portfolio would generate £1,400 in passive income

Ben McPoland presents a ready-made Stocks and Shares ISA portfolio containing five UK names that as a group currently yield…

Read more »

Portrait of pensive bearded senior looking on screen of laptop sitting at table with coffee cup.
Investing Articles

As the stock market turns chaotic, here’s Warren Buffett’s advice

The stock market's proving volatile as macroeconomic and geopolitical tensions rise, but what does Warren Buffett recommend in such situations?

Read more »

Mature black woman at home texting on her cell phone while sitting on the couch
Investing Articles

How and where to think about investing £1,000 in UK shares right now

Zaven Boyrazian explains how to avoid novice mistakes when looking to invest £1,000 in UK shares during a volatile market…

Read more »

A rear view of a female in a bright yellow coat walking along the historic street known as The Shambles in York, UK which is a popular tourist destination in this Yorkshire city.
Investing Articles

A 2026 stock market crash could be an ultra-rare chance to build a £1m portfolio

While a stock market crash in 2026 isn’t a certainty, investors who prepare for the worst today could build a…

Read more »

Man hanging in the balance over a log at seaside in Scotland
Investing Articles

3 reasons why the stock market might crash — and what I’m doing about it…

Royston Wild isn't worrying about a possible stock market crash. He'll be looking to go on the offensive by buying…

Read more »

Investing Articles

Is this the best time to invest in a Stocks and Shares ISA – or the worst?

Investors looking to use this year's Stocks and Shares ISA may be deterred by current market volatility but this could…

Read more »

Man hanging in the balance over a log at seaside in Scotland
Investing Articles

The stock market hasn’t crashed yet. Make these 3 moves before it does

If an investor is prepared for a stock market crash they can soften the blow, and more importantly, capitalise on…

Read more »

Young Black man sat in front of laptop while wearing headphones
Investing Articles

Down 31%, here’s a FTSE 100 horror stock I’m avoiding on Friday 13th!

Rightmove's share price has collapsed during the last 12 months. Why doesn't this make the FTSE 100 stock a top…

Read more »