Is it time to look at the FTSE 100’s own ‘Magnificent 7’?

Much has been written about the seven stocks that dominate the US tech sector. But our writer’s been looking at the FTSE 100 for other investing ideas.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Modern suburban family houses with car on driveway

Image source: Getty Images

It might surprise people to learn that the seven best performing stocks on the FTSE 100 have done better, since September 2023, than the Magnificent Seven.

Who’d have thought that an aerospace engineer, two investment firms, a retailer famous for selling knickers, a cardboard box maker, a builder and a bank could outperform the best that Silicon Valley has to offer?

Well, they have. Their share prices have increased by an average of 71%. The mean for the seven tech giants is 48%.

StockShare price performance since 18.9.23 (%)
Rolls-Royce Holdings+122
Intermediate Capital Group+77
Marks & Spencer+67
DS Smith Group+64
Persimmon+62
3i Group+57
NatWest Group+48
Average+71
Source: Trading View

Catching my eye

Of the UK seven, the one that I follow most closely is Persimmon (LSE:PSN). That’s because I own shares in the housebuilder. However, I have to admit, it hasn’t been my best investment.

There are signs that the housing market’s slowly starting to recover after the double whammy of the pandemic and soaring inflation caused by Russia’s invasion of Ukraine. Interest rates in the UK are starting to fall and mortgages are becoming more affordable.

But I’m still sitting on a large paper loss. And when I first purchased the stock, it was paying a dividend of 235p a share. This year, its payout’s expected to be 60p.

Those who bought after me are doing better. Its shares are up 62% since September 2023. Investors appear to think the worst is over.

That could be because the company expects to build 10,500 homes in 2024. However, although an improvement on 2023, it’s 28.6% below its 2019-2022 average of 14,712.

Encouragingly, the average selling price (ASP) of Persimmon’s properties for the first six months of 2024 is £263,288. That’s 22% higher than in 2019 — its record-breaking year when it made a profit before tax of £1.048bn.

Source: Persimmon website

Chalk and cheese

But the world is a different place now. Over the past couple of years, building cost inflation has decimated housebuilders’ margins. For example, in 2019, the company recorded a profit before tax per completion of around £66k. During the first half of 2024, it made just under £33k per house.

It’s going to take a long while for the company to recoup these additional costs by raising its ASP. At the moment, I suspect the market isn’t in a strong enough position to absorb much more of a price increase.

Shareholders (like me) will therefore have to accept a new reality. At least in the short term, margins are going to be significantly worse than they were. And even if completions return to their pre-pandemic levels, earnings are going to be lower than before.

Of course, there’s no guarantee the housing market will continue to recover. The UK economy’s struggling to grow and the government’s suggesting that October’s budget is going to be painful.

But the company has no debt on its balance sheet and owns 38,067 plots with detailed planning consent. With a huge factory due to be completed in 2025, it’s also looking to build more modular homes, which are quicker and cheaper to construct.

I have to admit that Persimmon and the Magnificent Seven are at opposite ends of the spectrum when it comes to technological innovation. But I reckon the housebuilder has more chance of doubling its profits over the next few years than any of the famous American seven.

How magnificent is that?

James Beard has positions in Persimmon Plc. The Motley Fool UK has recommended DS Smith and Rolls-Royce Plc. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Abstract 3d arrows with rocket
Investing Articles

Up 25% YTD! Is this red-hot penny stock still ‘cheap’?

This penny stock has been on fire in 2026. Ken Hall takes a closer look at the investment story behind…

Read more »

Man smiling and working on laptop
Investing Articles

Stock market correction? A passive income opportunity!

Looking to turbocharge your passive income? The stock market correction could be a once-in-a-decade chance to do just that, says…

Read more »

Black woman using smartphone at home, watching stock charts.
Investing Articles

Are investors running scared of Babcock and BAE Systems shares?

BAE Systems shares have had a brilliant run, and other UK defence stocks have been flying too. But Harvey Jones…

Read more »

Mature black woman at home texting on her cell phone while sitting on the couch
Investing Articles

As the FTSE 100 falls, savvy investors are looking for stocks to buy for the rebound

Many FTSE stocks have now fallen 10% or more from their 2026 highs. For long-term investors, exciting opportunities are emerging.

Read more »

Portrait Of Senior Couple Climbing Hill On Hike Through Countryside In Lake District UK Together
Investing Articles

Should investors consider buying resilient Admiral Group and Tesco shares as markets wobble?

Harvey Jones is impressed by how Tesco shares have held up in the current market volatility, while Admiral has been…

Read more »

DIVIDEND YIELD text written on a notebook with chart
Investing Articles

Down 15% in a month and yielding 7.5%! Should I buy even more of my favourite dividend stock?

Harvey Jones says this brilliant FTSE 100 dividend stock is suddenly cheaper due to recent market volatility. And the yield…

Read more »

Abstract bull climbing indicators on stock chart
Growth Shares

3 growth shares for an ISA that have beaten the FTSE 100 for the past 5 years

Jon Smith points out several growth shares that have outperformed the broader market over a long period of time, with…

Read more »

Calendar showing the date of 5th April on desk in a house
Investing Articles

Time’s running out for our 2025/26 Stocks and Shares ISA plans!

Never mind the stock market wobble, it's time to turn our attention to our Stocks and Shares ISA investments for…

Read more »