Is this unloved FTSE 100 hero about to make investors rich all over again?

Investors loved this FTSE 100 stock just a few years ago, but things took a turn for the worse. This Fool is now expecting a recovery.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

A senior woman sits up on the exam table at a doctors appointment. She is dressed casually in a blue sweater and has a smile on her face as she glances at the doctor. Her female doctor is wearing a white lab coat and seated in front of her as she takes notes on a tablet.

Image source: Getty Images

I’m wondering if this long-struggling FTSE 100 stock could be heading into a growth cycle? In my experience, most things tend to follow cycles and I think markets are no different.

After all, it’s no coincidence the saying ‘history repeats itself’ is a popular one.

Global markets have certainly seen some ups and downs since I was born. From Black Monday in the late 80s, the dot-com bubble in the late 90s, the 2008 financial crisis, and then Covid in 2020. And some stocks seem to fall in and out of favour too. 

This one in particular caught my attention lately. 

Smith & Nephew

The Smith & Nephew (LSE: SN.) share price is down 46% since Covid hit in early 2020. But even before that, problems began to show at the medical equipment manufacturer. After skyrocketing 30% in early 2019, it hit a snag and fell sharply.

Before that, however, it had been growing steadily for over three decades. Now I believe it’s once again showing signs of regaining the strength of the past. 

But it’s not a popular attention-grabbing brand like Rolls-Royce or Coca-Cola, nor is it groundbreaking new tech stock. And since selling its consumer goods division in 2020, it’s focused entirely on manufacturing advanced technological medical devices.

So now it needs to make-it-or-break in the competitive world of sports medicine and orthopaedics.

Turnaround plan

In 2022 it announced a 12-point plan aimed at increasing profitability and improving returns for shareholders. In the months following, the share price increased 30%. But like many FTSE 100 stocks, 2023 hit it hard and all those gains disappeared.

Now, with the UK market in recovery and inflation dropping, the recovery plan may finally get a chance to shine. The stock is up 15% since hitting a low of £8.96 last October and the most recent 2023 full-year (FY) results were good. Underlying revenue and trading profit were up 7.2% and 7.6% respectively, with a 16% increase in earnings per share (EPS).

Risk factors

Strong results aside, the company does have some concerning financials. First, a price-to-earnings (P/E) ratio of 43.8 is high by any measure. The medical equipment industry average is already high at 30.8 and it’s even higher than that. It’s forecast to reduce by half in the next 12 months based on an expectation of positive earnings growth but there’s no guarantee of that.

Second, the firm does hold a fairly significant debt load of £2.3bn. That’s not unsustainable for a £9bn company but it could put pressure on operational expenses, particularly if demand for joint replacement technology subsides. While I think that’s unlikely, advances in GLP-1 weight-loss drugs aimed at reducing joint pressure in the elderly could be a factor.

My verdict

Overall, I see a very promising stock that’s trading near the lowest price it’s been in years. I also see a company assessing its position and recalibrating operations to its advantage. That sounds like an opportunity that, while not without risk, is worth my investment.

Since I already have a few underperforming stocks I’ve been meaning to offload, I should have some spare cash soon. Once I do, I plan to spend that capital on Smith & Nephew shares.

Mark Hartley has positions in Rolls-Royce Plc. The Motley Fool UK has recommended Rolls-Royce Plc and Smith & Nephew Plc. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

This way, That way, The other way - pointing in different directions
Investing For Beginners

1 FTSE 250 stock I like and 1 I’ll avoid after the stock market correction

Jon Smith analyses the move lower in certain FTSE 250 companies over the past month and picks one that looks…

Read more »

Playful senior couple in aprons dancing and smiling while preparing healthy dinner at home
Investing Articles

Is April 2026 a great time to buy Lloyds shares?

Lloyds shares have been flying over the last two years. And there's one factor that could mean the bank continues…

Read more »

Young mixed-race couple sat on the beach looking out over the sea
Investing Articles

Want to aim for a £500 second income each month? Here’s how much it takes

Christopher Ruane digs into the numbers and mechanics that could let someone with no shares today build an annual second…

Read more »

Aston Martin DBX - rear pic of trunk
Investing Articles

Down 95%, what might it take for the Aston Martin share price to rise 2,000%?

The Aston Martin share price has collapsed. Our writer considers what it might take for it to regain some ground…

Read more »

Investing Articles

How are Diageo shares looking in April 2026?

It's been an eventful year so far, but what has the impact been for Diageo shares, and where might they…

Read more »

UK financial background: share prices and stock graph overlaid on an image of the Union Jack
Investing Articles

P/Es below 7! 3 staggeringly cheap shares despite yesterday’s rally

Investors who fear they have missed their opportunity to buy cheap shares as the stock market recovers might want to…

Read more »

ISA coins
Investing Articles

Want to know what UK investors have been buying in their ISAs?

Looking for stock, trust, and fund ideas this April? Royston Wild discusses what Brits have been stuffing in their Stocks…

Read more »

Mature Caucasian woman sat at a table with coffee and laptop while making notes on paper
Investing Articles

Why aren’t people buying Greggs shares by the bucketload?

Greggs' shares remain in the doldrums. But should Foolish investors consider pouncing while others won't? Paul Summers takes a fresh…

Read more »