2 bargain FTSE 100 stocks I’m eyeing for 2024

This Fool is always on the lookout for cheap shares. As such, he’s targeting these FTSE 100 stocks he thinks could be winners in 2024.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

2024 year number handwritten on a sandy beach at sunrise

Image source: Getty Images

When investing, your capital is at risk. The value of your investments can go down as well as up and you may get back less than you put in.

Read More

The content of this article is provided for information purposes only and is not intended to be, nor does it constitute, any form of personal advice. Investments in a currency other than sterling are exposed to currency exchange risk. Currency exchange rates are constantly changing, which may affect the value of the investment in sterling terms. You could lose money in sterling even if the stock price rises in the currency of origin. Stocks listed on overseas exchanges may be subject to additional dealing and exchange rate charges, and may have other tax implications, and may not provide the same, or any, regulatory protection as in the UK.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

As we edge closer to the New Year, I’m building a list of FTSE 100 stocks that I’m thinking about adding to my portfolio.

Here are two I’m watching like a hawk.

Barclays

This year’s been far from plain sailing for Barclays (LSE: BARC). But I feel that 2024 will be better.

At their price of 140p, I think Barclays shares look cheap. And there are several reasons for this. First, the stock trades on a price-to-earnings (P/E) ratio just north of four. That firmly cements it as one of the cheapest shares on the Footsie, by that measure. And to me it signals that investors may be undervaluing the stock. On top of that, its price-to-book ratio of 0.3 sits considerably below the ‘benchmark’ of one.

I’m also searching for ways to increase my passive income. And this is where the stock ticks another box. A dividend yield of 5.5% is solid. Covered comfortably by earnings, I’m confident of a payout.

I do have my concerns. Besides the obvious inflationary pressures, Barclays’ Q3 results weren’t the most impressive. News of extra costs in the last quarter of 2023 spooked investors. This will be something to watch in the months ahead.

However, the combination of a low valuation and handsome yield is what I like to see. With a global presence, I also think its diversification places it in a strong position to face any challenge. It’s already a staple in my portfolio. In 2024, I’ll be keen to top up my holdings.

Burberry

Next up is high-end fashion powerhouse Burberry (LSE: BRBY). Like Barclays, the stock has endured a tough spell in the last few months. This week, it also took a massive hit after issuing a profit warning in its interim results. But I’m fairly confident for the long run.

There’s plenty to like about the business. With a P/E ratio of around 13, it looks pretty cheap.

A robust balance sheet and a high level of profitability are additional factors. The firm also has ambitious plans for the future, including a long-term sales target of £5bn. Although not as appealing as Barclays, a 3.8% yield isn’t something to be sniffed at either.

An uncertain economic outlook, especially in the Americas, has harmed the business’s performance lately. Burberry has warned that the global slowdown in demand for luxury items will impact the likelihood of it achieving its full-year guidance.

Yet despite this, the business has offered reason for hope in 2024, fuelled by “the ongoing recovery in Mainland China”. Longer term, I also think growing affluence in Asia will prove to be key. Burberry has incredibly strong brand recognition. And the firm and its UK roots are coveted in the region.

I’d expect it to continue to suffer in the near term. After all, a cost-of-living crisis means not so many consumers have spare cash lying around to spend on luxury goods. However, in 2024 and beyond, I expect strong momentum as shoppers begin to regain confidence and look to spend their money. With any spare funds in the New Year, I’m planning on opening a position.

Should you invest, the value of your investment may rise or fall and your capital is at risk. Before investing, your individual circumstances should be assessed. Consider taking independent financial advice.

Charlie Keough has positions in Barclays Plc. The Motley Fool UK has recommended Barclays Plc and Burberry Group Plc. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Smiling white woman holding iPhone with Airpods in ear
Investing Articles

Here’s how (and why) I’d start buying shares with £25 a week

Our writer uses his investment experience and current approach to explain how he would start buying shares on a limited…

Read more »

Aerial shot showing an aircraft shadow flying over an idyllic beach
Investing Articles

Here’s my 5-step approach to earning passive income of £500 a month

Christopher Ruane explains the handful of steps he uses to target hundreds of pounds in passive income each month.

Read more »

Investing Articles

2 UK shares I’ve been buying this week

From a value perspective, UK shares look attractive. But two in particular have been attracting Stephen Wright’s attention over the…

Read more »

Investing Articles

A lifelong second income for just £10 a week? Here’s how!

With a simple, structured approach to buying blue-chip dividend shares at attractive prices, our writer's building a second income for…

Read more »

Investing Articles

Here’s how I’d use a £20k Stocks and Shares ISA to help build generational wealth

Discover how our writer would aim to turn a £20k Stocks and Shares ISA into a sizeable nest egg by…

Read more »

Investing Articles

Billionaire Warren Buffett just bought shares of Domino’s Pizza. Should I grab a slice?

Our writer takes a look at a few reasons why Domino's Pizza stock might have appealed to Warren Buffett's Berkshire…

Read more »

Yellow number one sitting on blue background
Investing For Beginners

My number 1 tip for Stocks and Shares ISA investors

This strategy has improved Edward Sheldon’s ISA returns dramatically and he thinks it could help other investors have more financial…

Read more »

White female supervisor working at an oil rig
Investing Articles

Down 20% in a year, is the BP share price simply too cheap to ignore?

After sliding for months, is the BP share price as low as it'll go? Even with the risk of more…

Read more »