Here’s what Stocks and Shares ISA millionaires are buying in 2023

Want to join the UK Stocks and Shares ISA millionaires club? What better way to learn than to examine what the best investors are buying.

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

2023 concept with upwards-facing arrows overlaid on a hand with one finger raised, pointing up

Image source: Getty Images

When investing, your capital is at risk. The value of your investments can go down as well as up and you may get back less than you put in.

Read More

The content of this article is provided for information purposes only and is not intended to be, nor does it constitute, any form of personal advice. Investments in a currency other than sterling are exposed to currency exchange risk. Currency exchange rates are constantly changing, which may affect the value of the investment in sterling terms. You could lose money in sterling even if the stock price rises in the currency of origin. Stocks listed on overseas exchanges may be subject to additional dealing and exchange rate charges, and may have other tax implications, and may not provide the same, or any, regulatory protection as in the UK.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

There are around 2,000 Stocks and Shares ISA millionaires in the UK, with an average pot of about £1.4m. That’s £2.8bn stashed away where the Inland Revenue can’t get its hands on it.

Want to try to join the ISA millionaires club? An investor starting today and investing the full £20,000 annual allowance, and earning an ISA return of 7% per year, could do it in about 22 years.

So someone in their forties today, without a penny saved yet, could be a millionaire by state pension age. It means being able to max out their ISA allowance. But, according to government data, 37% of Stocks and Shares ISA investors do exactly that.

And anyone who can manage to invest just £5k per year could still retire with a tasty tax-free quarter million in their ISA.

Please note that tax treatment depends on the individual circumstances of each client and may be subject to change in future. The content in this article is provided for information purposes only. It is not intended to be, neither does it constitute, any form of tax advice. Readers are responsible for carrying out their own due diligence and for obtaining professional advice before making any investment decisions.

What are they buying?

What are the UK’s most successful stock market investors buying? If you think the millionaire secret is to find get-rich-quick multi-baggers, you couldn’t be much further from the truth.

No, these million-pound portfolios are heavily weighted towards blue-chip FTSE 100 companies, and investment trusts.

Interactive Investor is the latest to publish their list of top ISA investments. And, while many investors are shunning them, ISA millionaires are buying more financial sector stocks. Lloyds Banking Group is in the top ten, along with insurance firms Aviva and Legal & General.

Looking back to last year’s data from Hargreaves Lansdown, all three were in their top 10. Lloyds and Aviva made it into AJ Bell‘s top 10, meanwhile, with Legal & General missing out.

Cheap shares

All of these stocks are on low P/E valuations. That suggests ISA millionaires are happy to buy up depressed shares when others are panicking and selling out. They’re also cash generative over the long term, and pay progressive dividends.

As well as cheap financial shares, our millionaires consistently buy stocks like Shell, BP, National Grid, GSK… all favourites among low-risk long-term investors. It does sound like the most successful ISA owners might be getting their ideas from billionaire investor Warren Buffett, doesn’t it?

Investment trusts

Investment trusts are big favourites too. And those are very good ways to get good diversification from a single investment. Looking at the two most popular with Interactive Investor ISA millionaires is interesting.

Alliance Trust is one, and it puts its money into global stocks to target capital appreciation and dividend income. Incidentally, it has raised its dividend for 55 years in a row.

Scottish Mortgage Investment Trust is the other big favourite. And that invests in global, mainly US, growth stocks… things like Amazon, Tesla, Moderna. And ISA millionaires are buying them now they’re down.

Learn from the best

I reckon the best way to achieve long-term gains from a Stocks and Shares ISA is to learn from those who have been the most successful at it.

And for investors who want to target a million as quickly as possible, there’s still a bit more than a month left to make the most of their 2022-23 ISA allowance.

Should you invest, the value of your investment may rise or fall and your capital is at risk. Before investing, your individual circumstances should be assessed. Consider taking independent financial advice.

John Mackey, former CEO of Whole Foods Market, an Amazon subsidiary, is a member of The Motley Fool’s board of directors. Alan Oscroft has positions in Aviva Plc, Lloyds Banking Group Plc, and Scottish Mortgage Investment Trust Plc. The Motley Fool UK has recommended Amazon.com, GSK, Hargreaves Lansdown Plc, Lloyds Banking Group Plc, and Tesla. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Pink 3D image of the numbers '2025' growing in size
Investing Articles

Could this beaten-down FTSE 250 stock be on the cusp of a recovery in 2025?

After this FTSE 250 financial services stock lost another 24% of its value in 2024, Andrew Mackie sees the potential…

Read more »

The Milky Way at night, over Porthgwarra beach in Cornwall
Investing Articles

Warren Buffett says make passive income while sleeping! Here’s my plan to do so

Billionaire Warren Buffett has said many wise things over the past half a century, including a thing or two about…

Read more »

Investing Articles

£5,000 invested in this FTSE 250 company 5 years ago is now worth over £24,000

Stephen Wright looks at how a FTSE 250 food stock has more than quadrupled over the last five years –…

Read more »

Investing Articles

I asked ChatGPT to name the best FTSE 100 stock and it picked this engineering giant

Dr James Fox asked generative artificial intelligence to name the best stock to invest in on the FTSE 100 in…

Read more »

Closeup of "interest rates" text in a newspaper
Investing Articles

Why I think right now could be the best time to buy UK stocks in over 20 years

UK bond yields hitting multi-decade highs are causing UK stocks to fall. Stephen Wright thinks there are opportunities, but investors…

Read more »

Pink 3D image of the numbers '2025' growing in size
Investing Articles

Could 2025 be the year of the great Lloyds share price recovery?

Analyst sentiment towards the Lloyds Bank share price is improving as we head into 2025, despite the short-term risks it…

Read more »

Investing Articles

1 growth stock that could soar 105%, according to Wall Street experts

This Fool has his eye on an innovative growth stock that has plunged by 80% since early 2021. But what…

Read more »

Investing Articles

No savings at 40? How £10 a day could grow into £8,273 of passive income a year!

This writer reckons it's entirely realistic for an investor to save a tenner a day to aim for an attractive…

Read more »