A FTSE 100 stock I’d buy and aim to double my money 

Despite its recent eye-catching decline, I think this FTSE 100 stock has the potential to outperform in the years ahead.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

Businesswoman calculating finances in an office

Image source: Getty Images

When investing, your capital is at risk. The value of your investments can go down as well as up and you may get back less than you put in.

Read More

The content of this article is provided for information purposes only and is not intended to be, nor does it constitute, any form of personal advice. Investments in a currency other than sterling are exposed to currency exchange risk. Currency exchange rates are constantly changing, which may affect the value of the investment in sterling terms. You could lose money in sterling even if the stock price rises in the currency of origin. Stocks listed on overseas exchanges may be subject to additional dealing and exchange rate charges, and may have other tax implications, and may not provide the same, or any, regulatory protection as in the UK.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Housebuilders suffered a year to forget in 2022. And FTSE 100 stock Persimmon (LSE: PSN) was one of the biggest plungers in the index.

But the cyclicality that characterises the sector means there’s much potential for Persimmon to stage a dramatic come-back in the months and years ahead. And I’m tempted to buy it now with the goal of doubling my money on the shares over time.

A chunky dividend

Right now, I don’t have spare funds to invest. But I’d take comfort from the firm’s chunky shareholder dividends if I did. And I’d hold the stock while waiting for a recovery in the share price.

However, the dividend could face a haircut at some point because of declining earnings in the business. But, crucially, my guess is the shareholder payment may not disappear completely, thus leaving a still-generous yield. However, there’s always the potential for me to be wrong in my assumptions.

Nevertheless, to my reading of the situation, the current slow-down in the property market is mild. And many knowledgeable commentators have been predicting that house prices will fall by around 8-10% this year. If that proves to be the case, the correction in the market will be much shallower than the deep swings I remember from the 1980s and 1990s.

No one knows for sure what will happen to prices in the property market. But there’s an ongoing supply and demand imbalance underpinning the asset class. In other words, more people want to buy houses than there are houses to buy.

And that underlying fundamental factor worked with some other temporary circumstances to accelerate the rise in house prices during the pandemic. So if a 10% correction for property prices is on the cards, it could be a healthy situation. Indeed, some of the froth will likely be blown from racy real estate valuations.

Persimmon may rebuild its earnings

However, a minor retreat in house prices will likely be insufficient to plunge Persimmon back into loss-making territory. And, over time, I’d expect the company to rebuild its earnings because of the healthy fundamentals of the sector.

And that’s why I’ve set my goal at a 100% capital return from the shares, starting from the share price being near 1,400p, as I write. After all, in May 2021, it was around 3,200p. If it returns to those levels, I’ll have achieved my goal with dividends on top.

The stock’s plunge has been rapid. A year ago, the price stood as high as about 2,770p. And the move lower has been driven by predictions that earnings look set to decline by around 40% this year.

On 12 January, the company said in a trading update that it saw weaker customer demand in the second half of the year. And that was because of “concerns over the economy, mortgage rates and the cost of living”.

However, the directors also said “the longer-term demand outlook for new homes remains favourable”. 

It’s possible for Persimmon’s business to decline further and to take the share price lower. Even the dividend could become a casualty if the economic downturn in the sector gains traction. However, I’d be inclined to embrace the risks by buying some of the shares with an eye on the long-term potential of the stock and the business.

Should you invest, the value of your investment may rise or fall and your capital is at risk. Before investing, your individual circumstances should be assessed. Consider taking independent financial advice.

Kevin Godbold has no position in any of the shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Dividend Shares

Investing Articles

Why I’ll be avoiding BT shares like the plague in 2025

BT shares are currently around 23% below the average analyst price target for the stock. But Stephen Wright doesn’t see…

Read more »

Investing Articles

How realistic is the 10%+ dividend yield from this FTSE 250 stock?

The FTSE 250 is brimming over with forecast dividend yields of 10% and even higher as we head into 2025.…

Read more »

Passive income text with pin graph chart on business table
Dividend Shares

How to invest £20,000 in 2025 to generate safe passive income

It’s easy to generate passive income from the stock market today. Here’s how Edward Sheldon thinks investors should build an…

Read more »

Warren Buffett at a Berkshire Hathaway AGM
Investing Articles

5 crucial Warren Buffett investing habits and a stock to consider buying now

Here's a UK stock idea that looks like it's offering the kind of good value sought by US billionaire investor…

Read more »

Aerial shot showing an aircraft shadow flying over an idyllic beach
Investing Articles

Here’s how an investor could use £10 a day to target a £2,348 second income

For just a tenner a day, our writer illustrates how an investor could build a four-figure annual second income over…

Read more »

Investing Articles

Is passive income possible from just £5 a day? Here’s one way to try

We don't need to be rich to invest for passive income. Using the miracle of compounding, we can aim to…

Read more »

artificial intelligence investing algorithms
Investing Articles

Can investors trust the National Grid dividend in 2025?

National Grid surprised investors this year with a dividend cut to help fund upgrades. Is this FTSE 100 stalwart still…

Read more »

Investing Articles

3 massive UK shares that could relocate their listing in 2025

I've identified three UK companies that may consider moving their share listing abroad next year. What does this mean for…

Read more »