2 dirt-cheap FTSE 100 stocks to buy for a new ISA today

With a new ISA season starting, I’m looking for the best stocks to buy right now. I’m taking a defensive approach with a focus on dividends.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

When investing, your capital is at risk. The value of your investments can go down as well as up and you may get back less than you put in.

Read More

The content of this article is provided for information purposes only and is not intended to be, nor does it constitute, any form of personal advice. Investments in a currency other than sterling are exposed to currency exchange risk. Currency exchange rates are constantly changing, which may affect the value of the investment in sterling terms. You could lose money in sterling even if the stock price rises in the currency of origin. Stocks listed on overseas exchanges may be subject to additional dealing and exchange rate charges, and may have other tax implications, and may not provide the same, or any, regulatory protection as in the UK.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

The new tax-year begins today. For me, that means adding fresh cash to my Stocks and Shares ISA. It also means I’m on the lookout for some dirt-cheap stocks to buy.

Although I don’t need to invest straight away, I’d quite like to put my money to work very soon. The reasons are twofold. First, inflation is running at over 6%. That’s the highest since 1992. I want my investments to at least keep pace with rising prices. Secondly, I want to start receiving dividends as soon as possible. That’s so that I can reinvest them to grow my pot even further.

Best dividend stocks to buy

I reckon there are some excellent opportunities right now in dividend-paying FTSE 100 shares. For instance, Imperial Brands (LSE:IMB) currently offers a dividend yield of over 8% and trades on a price-to-earnings ratio of just 6x. That sounds dirt-cheap to me.

I’m often sceptical of dividend yields greater than 7%, but Imperial has an impressive track record when it comes to distributing cash to shareholders. It has been paying dividends for over 25 consecutive years. I also find it encouraging that it has sufficient earnings and cash flow to sustain its payout.

Business transformation

Imperial is in the early stages of a multi-year transformation plan designed to deliver “a stronger and more consistent performance in both conventional tobacco products and next generation products”. Ultimately, it aims to create long-term value. As such, I’d look to own it for some time.

Bear in mind that business transformation carries risks and can often take longer than planned or face hiccups along the way. That said, given its low valuation and relatively high dividend, I’m not too concerned at this stage.

A share for tough times

In my opinion, the best stocks to buy right now should be those that can protect against rapidly rising energy costs. One such FTSE 100 share is SSE (LSE:SSE). It’s the leading generator of renewable electricity and one of the UK’s largest electricity network companies.

SSE is on a mission to increase renewable energy output fivefold by 2030. It also has a fully-funded £12.5bn capital investment plan across the next five years to help it to do so.

I’m not usually too keen on utilities shares, as I find their share price performance sluggish. That said, SSE shares still managed to return an average 7% per year over the past decade. But I’d put most of those gains down to its dividend.

Another top dividend share

Currently, it offers a 5% dividend yield. That’s certainly greater than the average FTSE 100 yield of 3.5%. Another reason to like these shares is that it looks like a well-run business to me. Earnings are growing, and it offers a double-digit profit margin. Shares like SSE could perform relatively well in tough economic times. That said, at some point strength will return to the UK economy. And when that happens, I might want to swap some shares like SSE for some cyclical businesses like equipment manufacturer Ashtead. But until then, I’m happy to buy some slow and steady shares like Imperial and SSE.

Should you invest, the value of your investment may rise or fall and your capital is at risk. Before investing, your individual circumstances should be assessed. Consider taking independent financial advice.

Harshil Patel has no position in any of the shares mentioned. The Motley Fool UK has recommended Imperial Brands. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Investing Articles

Surely, the Rolls-Royce share price can’t go any higher in 2025?

The Rolls-Royce share price was the best performer on the FTSE 100 in 2023 and so far in 2024. Dr…

Read more »

A young woman sitting on a couch looking at a book in a quiet library space.
Investing Articles

Here’s how an investor could start buying shares with £100 in January

Our writer explains some of the things he thinks investors on a limited budget should consider before they start buying…

Read more »

Investing Articles

Forget FTSE 100 airlines! I think shares in this company offer better value to consider

Stephen Wright thinks value investors looking for shares to buy should include aircraft leasing company Aercap. But is now the…

Read more »

Investing Articles

Are Rolls-Royce shares undervalued heading into 2025?

As the new year approaches, Rolls-Royce shares are the top holding of a US fund recommended by Warren Buffett. But…

Read more »

Investing Articles

£20k in a high-interest savings account? It could be earning more passive income in stocks

Millions of us want a passive income, but a high-interest savings account might not be the best way to do…

Read more »

Investing Articles

3 tried and tested ways to earn passive income in 2025

Our writer examines the latest market trends and economic forecasts to uncover three great ways to earn passive income in…

Read more »

Investing Articles

Here’s what £10k invested in the FTSE 100 at the start of 2024 would be worth today

Last week's dip gives the wrong impression of the FTSE 100, which has had a pretty solid year once dividends…

Read more »

Investing Articles

UK REITs: a once-in-a-decade passive income opportunity?

As dividend yields hit 10-year highs, Stephen Wright thinks real estate investment trusts could be a great place to consider…

Read more »