2 cheap shares I’d buy now while prices are low

These two FTSE 100 shares have tumbled heavily in 2022. But I’d happily buy both cheap shares today for their cash dividends and recovery potential.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

When investing, your capital is at risk. The value of your investments can go down as well as up and you may get back less than you put in.

Read More

The content of this article is provided for information purposes only and is not intended to be, nor does it constitute, any form of personal advice. Investments in a currency other than sterling are exposed to currency exchange risk. Currency exchange rates are constantly changing, which may affect the value of the investment in sterling terms. You could lose money in sterling even if the stock price rises in the currency of origin. Stocks listed on overseas exchanges may be subject to additional dealing and exchange rate charges, and may have other tax implications, and may not provide the same, or any, regulatory protection as in the UK.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

In the first few weeks of 2022, the FTSE 100 got off to a good start. At its 52-week high of 7,687.27 points on 10 February, the index was up over 300 points (+4.1%) since 2021. But then Russia invaded Ukraine and the index dived. The Footsie crashed below 7,000 points three weeks ago, but then rebounded. On Friday, it closed up 1.3% so far in 2022. Given that a tragic European conflict is raging, I see any gain as a plus. Nevertheless, I’m still finding many cheap shares lurking in the FTSE 100 today.

Two cheap shares I’d buy

As a veteran value investor, I’m constantly looking for cheap shares: stocks trading on modest price-to-earnings ratios and market-beating earnings yields, with chunky dividend yields. Also, when hunting beaten-down stocks, I prefer ‘fallen angels’ with solid business models and future prospects.

The first of the two cheap shares I’d buy is Unilever (LSE: ULVR). At their all-time high, shares in the consumer goods giant peaked around £52 in August 2019. On Friday, Unilever stock closed at 3,356.5p, more than a third (-35.5%) below this peak. What’s more, Unilever shares are down 14.9% in 2022 and 18.1% over the past 12 months. At this level, the Anglo-Dutch group is worth just £86.2bn. Right now, this FTSE 100 firm’s shares trade on a historically low price-to-earnings ratio below 17.4 and an earnings yield of 5.8%. What’s more, the stock offers a dividend yield of 4.4% a year (1.1 times the FTSE 100’s cash yield). To me, these fundamentals suggest that this quality business — a long-term winner for decades — is too cheap today. Hence, despite its recent troubles, I’d buy and hold ULVR for my family portfolio.

Cheap stock #2: ITV

The second of my cheap shares has endured a particularly brutal start to 2022. Shares in ITV (LSE: ITV) have crashed from 110.55p on 31 December 2021 to 81.4p on Friday. That’s a collapse of 29.15p — or 26.4% — in under three months. What’s more, ITV shares are down 24.7% over six months, 33.4% over one year, and a whopping 62.8% over five years. As a result, the shares are the second-worst performer in the FTSE 100 index over the past half-decade. Yikes.

Five years ago, on 31 March 2017, the ITV share price closed at 218.9p. Now it’s 81.4p. Normally, this would indicate to me that the company might be more of a basket case than a ‘fallen angel’. But from my perspective, ITV seems to be doing reasonably well as a niche media business. Indeed, on 3 March, it released its full-year results for 2021. The company’s yearly revenue surged 24% to a record high of nearly £3.5bn. As a result, ITV’s operating profit jumped to £519m, 46% ahead of 2020’s result. Yet this business is valued at under £3.3bn today.

One reason for ITV’s recent share slump is that analysts are worried about it raising spending on future content. But its cheap shares trade on a price-to-earnings ratio of 8.7 and an earnings yield of 11.5%. Also, the dividend yield of 4.1% a year is marginally higher than the FTSE 100’s cash yield. To me, these depressed fundamentals suggest that ITV is too cheap, so I’d happily buy this FTSE 100 share today.

Should you invest, the value of your investment may rise or fall and your capital is at risk. Before investing, your individual circumstances should be assessed. Consider taking independent financial advice.

Cliffdarcy has no position in any of the shares mentioned. The Motley Fool UK has recommended ITV and Unilever. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services, such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool, we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Bearded man writing on notepad in front of computer
Investing Articles

Could a 2025 penny share takeover boom herald big profits for investors?

When penny share owners get caught up in a takeover battle, what might happen? Christopher Ruane looks at some potential…

Read more »

Young woman working at modern office. Technical price graph and indicator, red and green candlestick chart and stock trading computer screen background.
Investing Articles

3 value shares for investors to consider buying in 2025

Some value shares blew the roof off during 2024, so here are three promising candidates for investors to consider next…

Read more »

Investing Articles

Can this takeover news give Aviva shares the boost we’ve been waiting for?

Aviva shares barely move as news of the agreed takeover of Direct Line emerges. Shareholders might not see it as…

Read more »

Investing Articles

2 cheap FTSE 250 growth shares to consider in 2025!

These FTSE 250 shares have excellent long-term investment potential, says Royston Wild. Here's why he thinks they might also be…

Read more »

A pastel colored growing graph with rising rocket.
Investing Articles

Has the 2024 Scottish Mortgage share price rise gone under the radar?

The Scottish Mortgage share price rise has meant a good year for the trust so far, but not as good…

Read more »

Investing Articles

Will the easyJet share price hit £10 in 2025?

easyJet has been trading well with rising earnings, which reflects in the elevated share price, but there may be more…

Read more »

Investing Articles

2 FTSE shares I won’t touch with a bargepole in 2025

The FTSE 100 and the FTSE 250 have some quality stocks. But there are others that Stephen Wright thinks he…

Read more »

Dividend Shares

How investing £15 a day could yield £3.4k in annual passive income

Jon Smith flags up how by accumulating regular modest amounts and investing in dividend shares, an investor can build passive…

Read more »