The Boohoo share price was up 13% yesterday! Here’s why

After a trading update containing positive sales news, is the bBohoo share price becoming increasingly attractive?

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

When investing, your capital is at risk. The value of your investments can go down as well as up and you may get back less than you put in.

Read More

The content of this article is provided for information purposes only and is not intended to be, nor does it constitute, any form of personal advice. Investments in a currency other than sterling are exposed to currency exchange risk. Currency exchange rates are constantly changing, which may affect the value of the investment in sterling terms. You could lose money in sterling even if the stock price rises in the currency of origin. Stocks listed on overseas exchanges may be subject to additional dealing and exchange rate charges, and may have other tax implications, and may not provide the same, or any, regulatory protection as in the UK.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Key points

  • In a trading update for the three months to 31 December 2021, net sales rose 7% year on year
  • Adjusted earnings for the year ended 28 February 2022 are expected to be £125m
  • The firm has a compound annual EPS growth rate of nearly 32%

Online fashion giant Boohoo (LSE:BOO) owns a number of recognisable brands such as PrettyLittleThing and Debenhams. Yesterday, the Boohoo share price was up 13% after a trading update. It currently trades at 87.5p. I want to know more about this update and how the firm is performing over the longer term. While I already own shares in the business, should I now buy more? Let’s take a closer look.

Why did the Boohoo share price jump?

The company released a trading update yesterday for the three months to 31 December 2021. Striking a positive note, it stated that net sales for the period rose by 7%, year on year. On a two-year comparison, net sales increased by 48%.

Furthermore, gross sales rose by 26% with 57% growth on a two-year basis. For the full 2021 calendar year, overall sales grew by 14%. Compared with the 2019 calendar year, this was a 61% rise. This suggests that the firm is exhibiting consistent and sustained sales growth.

On the other hand, the update stated that operations were still “being impacted by higher returns rates”. This is not a new problem and it prompted Barclays to downgrade the company to ‘underweight’. Cutting its target price from 135p to 85p, the investment bank believes the firm is “coming out of the pandemic with the challenge of sustaining elevated growth”.

However, the trading statement also explained that the business expects adjusted earnings of £125m for the year ended 28 February 2022. This was in line with prior guidance and investors reacted with some excitement yesterday.   

Historical results and wider issues

Looking further back, Boohoo also has a strong results record. Between 2017 and 2021, for the years ended 28 February, revenue increased from £294m to £1.7bn. Furthermore, earning per share (EPS) rose from 2.23p to 8.89p.

By my calculation, this means that the firm has a compound annual EPS growth rate of nearly 32%. This strong record gives me great confidence in the company. It should be noted, however, that past performance is not always a reliable indicator of future performance.  

In addition, the firm announced the completion of its Agenda for Change this month. This puts into practice some recommendations from the 2020 Independent Review into how the company operated. For instance, workers’ pay at factories used by Boohoo is now more transparent to ensure it meets minimum wage rules and suppliers not complying with this have had contracts terminated. The business also opened its own factory in Leicester and production started in January. 

Overall, I like this company. It has a strong and consistent earnings record. While there have been shortcomings in the past, the firm genuinely seems to have addressed recommendations. I will be adding to my holding at the current Boohoo share price. 

Should you invest, the value of your investment may rise or fall and your capital is at risk. Before investing, your individual circumstances should be assessed. Consider taking independent financial advice.

Andrew Woods owns shares in boohoo group. The Motley Fool UK has recommended Barclays and boohoo group. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Bearded man writing on notepad in front of computer
Investing Articles

Could a 2025 penny share takeover boom herald big profits for investors?

When penny share owners get caught up in a takeover battle, what might happen? Christopher Ruane looks at some potential…

Read more »

Young woman working at modern office. Technical price graph and indicator, red and green candlestick chart and stock trading computer screen background.
Investing Articles

3 value shares for investors to consider buying in 2025

Some value shares blew the roof off during 2024, so here are three promising candidates for investors to consider next…

Read more »

Investing Articles

Can this takeover news give Aviva shares the boost we’ve been waiting for?

Aviva shares barely move as news of the agreed takeover of Direct Line emerges. Shareholders might not see it as…

Read more »

Investing Articles

2 cheap FTSE 250 growth shares to consider in 2025!

These FTSE 250 shares have excellent long-term investment potential, says Royston Wild. Here's why he thinks they might also be…

Read more »

A pastel colored growing graph with rising rocket.
Investing Articles

Has the 2024 Scottish Mortgage share price rise gone under the radar?

The Scottish Mortgage share price rise has meant a good year for the trust so far, but not as good…

Read more »

Investing Articles

Will the easyJet share price hit £10 in 2025?

easyJet has been trading well with rising earnings, which reflects in the elevated share price, but there may be more…

Read more »

Investing Articles

2 FTSE shares I won’t touch with a bargepole in 2025

The FTSE 100 and the FTSE 250 have some quality stocks. But there are others that Stephen Wright thinks he…

Read more »

Dividend Shares

How investing £15 a day could yield £3.4k in annual passive income

Jon Smith flags up how by accumulating regular modest amounts and investing in dividend shares, an investor can build passive…

Read more »