Why I think Facebook shares are now too cheap to pass up

Investors are ignoring the potential of Facebook shares argues this Fool, who thinks the stock is attractively priced after recent declines.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

When investing, your capital is at risk. The value of your investments can go down as well as up and you may get back less than you put in.

Read More

The content of this article is provided for information purposes only and is not intended to be, nor does it constitute, any form of personal advice. Investments in a currency other than sterling are exposed to currency exchange risk. Currency exchange rates are constantly changing, which may affect the value of the investment in sterling terms. You could lose money in sterling even if the stock price rises in the currency of origin. Stocks listed on overseas exchanges may be subject to additional dealing and exchange rate charges, and may have other tax implications, and may not provide the same, or any, regulatory protection as in the UK.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Facebook (NASDAQ: FB) shares have fallen out of favour with the market recently. The stock is off around 14% from its 52-week high of $382 printed at the beginning of September. Over the past 12 months as a whole, shares in the social media group have added 19%. 

Investors appear to have been selling the stock following the leak of the so-called Facebook papers.

Frances Haugen, a whistleblower and former employee, has released a stack of documents, which show, among other things, that the number of teenage users of the Facebook app in the US has declined by 13% since 2019. The number of teenage users is expected to drop a further 45% over the next two years.

The documents also appear to show that the number of users between the ages of 20 and 30 is expected to decline by 4% over the next two years. 

Earnings growth 

While these numbers might be concerning, Facebook’s earnings show a different picture. According to its third-quarter figures, group revenue totalled $29bn in the period. The number of daily active users is 1.93bn. Quarterly revenues jumped 56% year-on-year, and net income rose 100%.

Overall, the number of users across its family of apps, including Instagram and WhatsApp, totalled 3.58bn in the third quarter, up from 3.51bn in the second quarter. 

The group also rewarded investors with a $50bn share repurchase authorisation. Based on the current market capitalisation of around $930bn, this implies the business will repurchase more than 5% of its outstanding shares. 

I do not think these figures show a company in decline. If anything, it looks as if the enterprise is gearing up for its next stage of growth. 

The outlook for Facebook shares

The organisation announced its plan to break out Facebook Reality Labs into its own reporting segment starting in the fourth quarter. This division focuses on hardware, augmented reality and virtual reality products. These are all part of the company’s expansion into the so-called metaverse. 

The metaverse is a digital world in which multiple people can interact within a 3D environment. This is Facebook’s next big growth market. The enterprise is spending $10bn this year to invest in the technology, although it is still a fledgling division. 

Despite these growth initiatives, the company’s hefty cash returns to investors, and earnings expansion, the stock is trading at a forward price-to-earnings (P/E) multiple of just 24. I think this undervalues the enterprise, and as such, I would buy Facebook shares for my portfolio today. 

Still, I am aware that some investors may be uncomfortable investing in the social network. It has attracted so much criticism over the past few years.

There is a chance these criticisms could translate into additional regulations and legislation, impacting group profitability and growth. This is probably the most considerable risk and challenge the company faces today, and it is something I will be keeping an eye on going forward. 

Should you invest, the value of your investment may rise or fall and your capital is at risk. Before investing, your individual circumstances should be assessed. Consider taking independent financial advice.

Randi Zuckerberg, a former director of market development and spokeswoman for Facebook and sister to its CEO, Mark Zuckerberg, is a member of The Motley Fool's board of directors. Rupert Hargreaves has no position in any of the shares mentioned. The Motley Fool UK owns shares of and has recommended Facebook. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Investing Articles

£2k in savings? Consider this investment strategy for lifelong passive income

Millions of us want to earn a passive income one day, but many of us simply aren’t employing the right…

Read more »

A senior man shortlisting stocks at his kitchen table
Investing Articles

Here’s how I’m targeting a near-£46k retirement income with dividend shares!

Looking for ways to generate a large passive income stream in retirement? Consider this approach employed by our writer Royston…

Read more »

Number three written on white chat bubble on blue background
Investing Articles

Just released: the 3 best growth-focused stocks to consider buying in January [PREMIUM PICKS]

Highlighting some of our past recommendations we think are of particular interest today, due to a combination of business performance…

Read more »

artificial intelligence investing algorithms
Investing Articles

I asked Google AI for the best UK stocks for me to buy for 2025. Here are 5 names it gave me

Dr James Fox turned to artificial intelligence to explore the best UK stocks to buy in 2025. Here’s what Google’s…

Read more »

Investing Articles

2 no-brainer growth shares to consider in 2025!

These FTSE 100 and FTSE 250 growth shares delivered impressive share price gains in 2024. I think they should continue…

Read more »

Passive income text with pin graph chart on business table
Investing Articles

How much would an investor need in an ISA for £800 in monthly passive income?

Generating a healthy dollop of monthly passive income need not remain a pipe dream. Paul Summers has whipped out his…

Read more »

Investing Articles

Has Tesla stock had its best days already?

Tesla stock has jumped around 70% in just a couple of months. Our writer likes the business -- but he's…

Read more »

Smiling white woman holding iPhone with Airpods in ear
Investing Articles

In 3 steps, a new investor could start buying shares with just £500

Christopher Ruane outlines a trio of moves he thinks someone with a spare few hundred pounds could consider if they…

Read more »