Should I buy these cheap FTSE 100 shares before the ISA deadline?

These FTSE 100 shares all look extremely cheap at current prices. Is now the time to buy them for my Stocks and Shares ISA?

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

When investing, your capital is at risk. The value of your investments can go down as well as up and you may get back less than you put in.

Read More

The content of this article is provided for information purposes only and is not intended to be, nor does it constitute, any form of personal advice. Investments in a currency other than sterling are exposed to currency exchange risk. Currency exchange rates are constantly changing, which may affect the value of the investment in sterling terms. You could lose money in sterling even if the stock price rises in the currency of origin. Stocks listed on overseas exchanges may be subject to additional dealing and exchange rate charges, and may have other tax implications, and may not provide the same, or any, regulatory protection as in the UK.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Investor appetite for FTSE 100 shares remains pretty weak as uncertainty concerning the economic rebound lingers on. It’s probable that the picture — and consequently the outlook for corporate profits — will remain unclear for some months too as the pandemic worsens in key regions. This lack of buying interest continues to weigh on other UK share indexes too, of course.

This cloudy panorama hasn’t discouraged me from continuing to buy British stocks though. In fact, my interest in UK shares is picking up as the 5 April deadline for ISA investors is fast approaching. Stocks and Shares ISA owners that fail to utilise the whole of their £20,000 annual investment allowance by then lose what they don’t use forever.

I’ve been on the hunt for cheap FTSE 100 shares to buy over the past week as a result. Should I add these blue chips to my ISA before 5 April?

Talking ’bout Tesco

On paper there’s a lot to like about Tesco. City analysts believe annual earnings will soar 55% this fiscal year, leaving it trading on a low forward price-to-earnings growth (PEG) ratio of 0.2. The supermarket packs a super 4.5% dividend yield too. But I’m not tempted by the Tesco share price today. It’s not only that Britain’s largest grocer face colossal and well-publicised competitive pressures. The equal pay battle between Asda and its store workers this week could eventually lead to the industry having to pay billions of pounds out to their employees. My fears on these fronts outweigh my optimism that Tesco’s excellent online proposition could deliver strong long-term profits growth.

A Tesco employee chatting with a customer

A better cheap FTSE 100 share?

I’d rather increase my holdings in DS Smith, a cheap FTSE 100 share I already own in my ISA. Its 3.5% dividend yield might not be as impressive as Tesco’s. And its forward PEG ratio of 0.7, while very low, is also not as good as that of the supermarket. But I reckon this firm’s a much better bet for strong and sustained profits growth.

The packaging giant is doubling-down on the hot growth areas of sustainability and e-commerce to drive future earnings. I also like the company’s aggressive approach to acquisitions, even if M&As can throw up hidden horrors like unexpected costs and disappointing synergy benefits. City analysts think earnings here will rise 22% this fiscal year.

Powering up my ISA

I also believe the National Grid share price is extremely attractive for ISA investors like me. I think a forward price-to-earnings (P/E) ratio of 16 times represents pretty good value in these uncertain times. In my opinion companies with defensive operations like power supply are worth their weight in gold when the economy shakes.

Furthermore, at current prices this cheap FTSE 100 stock boasts a mighty 6% dividend yield. Analysts think National Grid’s earnings will rise 13% in the current financial year. Though remember that companies like this can face significant (and unexpected) costs that can blow profits estimates off course.

Should you invest, the value of your investment may rise or fall and your capital is at risk. Before investing, your individual circumstances should be assessed. Consider taking independent financial advice.

Royston Wild owns shares of DS Smith. The Motley Fool UK has recommended DS Smith and Tesco. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

New year resolutions 2025 on desk. 2025 resolutions list with notebook, coffee cup on table.
Investing Articles

1 investment I’m eyeing for my Stocks and Shares ISA in 2025

Bunzl is trading at a P/E ratio of 22 with revenues set to decline year-on-year. So why is Stephen Wright…

Read more »

The flag of the United States of America flying in front of the Capitol building
Investing Articles

Where will the S&P 500 go in 2025?

The world's biggest economy and the S&P 500 index have been flying this year. Paul Summers ponders whether there are…

Read more »

Passive income text with pin graph chart on business table
Dividend Shares

How to invest £20,000 in 2025 to generate safe passive income

It’s easy to generate passive income from the stock market today. Here’s how Edward Sheldon thinks investors should build an…

Read more »

Runner standing at the starting point with 2025 year for starting in new year 2025 to achieve business planing and success concept.
Investing Articles

Could the FTSE 100 hit 9,000 in 2025?

The FTSE 100 has lagged other indexes over the last year. But some commentators believe 2025 could be a stellar…

Read more »

Investing Articles

Why selling cars could drive the Amazon share price higher in 2025

After outperforming the S&P 500 in 2024, Stephen Wright's looking at what could push the Amazon share price to greater…

Read more »

Pink 3D image of the numbers '2025' growing in size
Investing Articles

3 of the best British shares to consider buying for 2025

Looking for UK shares to think about buying next year? These three stocks have all been brilliant long-term investments but…

Read more »

Warren Buffett at a Berkshire Hathaway AGM
Investing Articles

5 crucial Warren Buffett investing habits and a stock to consider buying now

Here's a UK stock idea that looks like it's offering the kind of good value sought by US billionaire investor…

Read more »

Frustrated young white male looking disconsolate while sat on his sofa holding a beer
Investing Articles

2 legendary FTSE 250 shares I won’t touch with a bargepole in 2025

Roland Head looks at two household names and explains why these FTSE 250 shares are already on his list of…

Read more »