FTSE 100: these were the worst 8 shares to buy in the market crash a year ago. Yikes!

The FTSE 100 crashed to a low on 23 March 2020. One year later and it is up 34%. But these eight sad and sorry shares have fallen by up to 15%!

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

One year ago, Boris Johnson ordered Britons to stay home and directed various businesses to close. This lockdown followed rapid increases in Covid-19 infections. One year on, the UK looks very different. Last year saw the worst fall in UK economic output in three centuries. Output collapsed by almost a tenth (9.9%) as lockdown restrictions hit spending and investment, while unemployment soared. But government support packages exceeding £350bn prevented total economic collapse. Meanwhile, the FTSE 100 index suffered one of its steepest and fastest crashes ever.

The FTSE 100 crashes and then bounces back

On 31 December 2019, the FTSE 100 ended the year at 7,587.1 points. However, as Covid-19 spread worldwide, the Footsie began to plummet. By ‘Meltdown Monday’ (23 March 2020), our main market index was in freefall. Exactly a year ago, it fell to a low of 4,922.8, before closing at 4,993.9. In less that three months, it lost over 2,600 points — more than a third (34.2%). Ouch!

As I write, the FTSE 100 stands at 6,713 points, up almost 1,720 points since Meltdown Monday. In hindsight, Meltdown Monday was a ‘once in a decade’ opportunity to buy cheap shares. Because of admin delays, I couldn’t invest at the very bottom. Still, within days of this trough, my wife and I had moved 50% of our wealth from cash into US-dominated equities. Today, the US S&P 500 index is up more than three-quarters (76.1%) from its March 2020 low, generating bumper returns for our family portfolio.

These five shares badly lagged the Footsie

But what about shares that didn’t do so well? Of the 101 FTSE 100 shares, 93 are up over one year. But eight stocks have lost value since Meltdown Monday. Some have lost very little overall, while others are down in double-digits. Here are all eight FTSE 100 losers since 23 March 2020:

Severn Trent (Water utility) -0.3%
Morrison (Wm) Supermarkets (Supermarket) -2.7%
Unilever (Consumer goods) -2.8%
National Grid (Electricity & gas utility) -3.5%
Pennon Group (Water utility) -6%
Rolls-Royce Holdings (Aero-engine maker) -9.3%
GlaxoSmithKline (Pharmaceuticals) -10.1%
HSBC Holdings (Bank) -15%

I’d buy three losers today

Let’s start with the glaringly obvious. This list includes three utility stocks: Severn Trent, National Grid, and Pennon Group. These shares didn’t bounce back as hard as the wider market because they didn’t plunge so steeply beforehand. Utility stocks are supposed to be boring and less volatile, so I guess these three FTSE 100 shares performed much as expected.

As for the five remaining losers, Unilever enjoyed a great sales boost last year, but its cheap shares are more than a sixth (17.3%) off their 2020 high. I’d happily buy them today for my income portfolio. Morrisons also thrived, but the extra costs of Covid-19 control crimped profits harder than expected. With air miles flown being decimated, Rolls-Royce had an annus horribilis. The engineer only survived by raising billions through bond and share sales. RR is definitely off my buy list for now.

As for the final two losers, GSK is my biggest personal shareholding. Alas, its ranking at #100/101 in the FTSE 100 over the past year has cost my family a hefty sum. But I still see the GSK share price as too low, so I keep buying for the future. Likewise, I see global bank HSBC as likely to benefit from any vaccine-fuelled recovery in late 2021/22, so I’ve added it to my watchlist today.

Cliffdarcy has no position in any of the shares mentioned. The Motley Fool UK has recommended GlaxoSmithKline, HSBC Holdings, Morrisons, Pennon Group, and Unilever. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

A senior Hispanic couple kayaking
Investing Articles

Here’s how you could create a large ISA passive income and retire early

Fancy retiring years before the State Pension age? Who doesn't? Royston Wild explains how to target passive income in a…

Read more »

A handsome mature bald bearded black man in a sunglasses and a fashionable blue or teal costume with a tie is standing in front of a wall made of striped wooden timbers and fastening a suit button
Investing Articles

Trading at 3.5x net income, I think Jet2 could lead the next stock market recovery

The stock market recovery is on... well, not so much in the UK. Dr James Fox explains why Jet2 could…

Read more »

Aviva logo on glass meeting room door
Investing Articles

£5,000 invested in Aviva shares 6 years ago is now worth…

The last six years have been interesting for Aviva shares, to say the least. How would a few thousands pounds…

Read more »

Businessman hand stacking up arrow on wooden block cubes
Growth Shares

Why I think the HSBC share price could hit 2,000p by December

Jon Smith explains why the HSBC share price could be primed to rally for the rest of the year, despite…

Read more »

Elevated view over city of London skyline
Investing Articles

£15,000 invested in UK shares a decade ago is now worth…

How have UK shares performed in recent years? That depends which ones you have in mind, as our writer explains.…

Read more »

Businessman hand stacking money coins with virtual percentage icons
Investing Articles

3 FTSE shares with many years of consecutive dividend growth

Paul Summers picks out a selection of FTSE shares that have offered passive income seekers consistency for quite a long…

Read more »

piggy bank, searching with binoculars
Investing Articles

Prediction: Diageo shares could soar in the next 5 years if this happens…

Diageo shares have been in the doldrums for some years now. What on earth could waken this FTSE 100 dud…

Read more »

Investing Articles

With a P/E of 5.9 is this a once-in-a-decade opportunity to buy dirt-cheap easyJet shares?

Today marks a fresh low for easyJet shares, which are falling on a disappointing set of first-half results. Harvey Jones…

Read more »