FTSE 100 shares: I bought this cheap UK stock in an ISA to DOUBLE my money!

I bought this cheap FTSE 100 share in my Stocks and Shares ISA in 2020. Here’s why I think the UK share will make me a fortune during the 2020s.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

I believe buying UK shares today is a great way to get very, very rich this decade. Equity markets might be a long way off the lows plunged during the stock market crash of early 2020. But many top-quality stocks continue to trade at a big discount from their pre-crash levels.

This provides an opportunity for savvy investors to nip in and grab a bargain or two. I’ve continued to buy UK stocks for my Stocks and Shares ISA during the past year. And I plan to keep building my portfolio despite the lingering Covid-19 crisis.

It’s possible that more stock market volatility could be around the corner. As a long-term investor though, this doesn’t concern me much.

UK share prices will boom again

I know UK share prices always recover strongly in the years following stock market crashes. As someone who invests with a long-term view I can afford to be patient and wait for the recovery to kick in. Taking a long-term position can reap huge rewards following a stock market crash.

Private investor buying UK shares at home

Remember that the FTSE 100 more than doubled in value in the decade following the global banking crisis. It soared 106% between February 2009 and May 2018 when it hit its current record peaks of 7,877 points. As economic conditions improved and corporate profits bounced back, market confidence came flooding back and UK share prices swept higher again.

The panic that accompanies stock market crashes means robust, quality stocks tend to be heavily sold along with the duds. The Covid-19 crash of last February and March was no different. These are the ones that will lead the charge during the next bull market. And they will help create a new batch of Stocks and Shares ISA millionaires like they did during the 2010s.

Profits set to fizz

Coca-Cola HBC (LSE: HBC) is one of these oversold UK shares which I bought for my own ISA last year. Its shares fell to their cheapest for almost four years at one point during the crash.

The FTSE 100 soft drinks giant has suffered since the Covid-19 outbreak as sales through its ‘out of home’ channel have slumped. But Coca-Cola’s woes will prove very temporary. Coke is the world’s most popular drinks brand and profits will come roaring back as coronavirus lockdowns are reversed.

I’m confident that steps to embrace fast-growing segments like energy drinks and low-calorie beverages will help the bottom line soar over the next 10 years too.

City analysts reckon Coca-Cola will bounce back as soon as 2021. They anticipate annual earnings will roar 21% higher this year. This leaves the UK share trading on a fantastically-low forward price-to-earnings growth (PEG) ratio of 1.

I reckon this cut-price Footsie star could make me a fortune over the next decade. It’s just one of many brilliant bargains I think are too cheap to miss right now.

Royston Wild owns shares of Coca-Cola HBC. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Front view of aircraft in flight.
Investing Articles

Is it game over for the BP share price rally?

The BP share price has looked like a one-way bet in recent weeks as oil and gas prices soar but…

Read more »

Man hanging in the balance over a log at seaside in Scotland
Investing Articles

Amid geopolitical and AI risks, here’s how I’m positioning my ISA and SIPP in 2026

Edward Sheldon explains how he's allocating capital within his investment accounts and SIPP amid the various risks to the market.

Read more »

Young mixed-race woman looking out of the window with a look of consternation on her face
Investing Articles

My game plan for the next stock market crash

Markets have been surprisingly resilient during the recent Middle East conflict but we still cannot rule out a stock market…

Read more »

Concept of two young professional men looking at a screen in a technological data centre
Investing Articles

1 top growth stock to consider buying after it crashed 59%

This S&P 500 growth stock has fallen off a cliff lately due to AI software fears. Our writer thinks this…

Read more »

A mature woman help a senior woman out of a car as she takes her to the shops.
Investing Articles

Here’s how a 35-year-old putting £15 a day into an ISA could end up earning £18k+ of passive income annually!

A 35-year-old with no ISA but a willingness to invest relatively small sums could one day be earning many thousands…

Read more »

Young black colleagues high-fiving each other at work
Investing Articles

With the potential to double in 10 years, this could be a dividend stock to consider buying

With a yield of 7.2%, income investors might consider buying this stock. But reinvesting the dividends could deliver even more…

Read more »

Happy couple showing relief at news
Investing Articles

How much would someone need to invest in the stock market to target a £1,250 monthly second income?

Investing in the stock market can help deliver long-term wealth. But James Beard says it can also be a way…

Read more »

happy senior couple using a laptop in their living room to look at their financial budgets
Investing Articles

How much would someone need in an ISA to aim to treble the current State Pension?

Experts say the State Pension isn’t generous enough to provide a comfortable retirement. James Beard says the stock market could…

Read more »