Stock market crash: are these FTSE 100 fallers too good to miss at current prices?

The 2020 stock market crash leaves plenty of dip-buying opportunities for UK share investors to exploit. Here are a few FTSE 100 stocks I’d buy today.

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

The stock market crash provides an investment opportunity that only comes around every 25 years or so. The panic that accompanied the Covid-19 outbreak saw great FTSE 100 shares sold off along with more vulnerable UK shares. As a consequence I can nip in and grab some of these oversold beauties at ultra-low cost.

2 FTSE 100 fallers

2020 hasn’t been kind to a broad range of FTSE 100 stocks. Here are a couple which have endured big share price drops since January 1:

  • The Diageo share price has suffered a 17% fall in 2020. Why, you ask? Well with the world’s bars, restaurants and pubs closing, demand for the FTSE 100 firm’s products from the hospitality sector has tanked. Does it cast a shadow over the drinks giant’s long-term profits outlook though? Not at all. Diageo’s mighty labels like Guinness, Smirnoff and Captain Morgan; its huge emerging market exposure; and its massive investment in fast-growing areas like premium drinks should deliver titanic profits in the years ahead, I feel.
  • I’m not thinking of buying NatWest Group for my Stocks and Shares ISA though. The FTSE 100 bank’s halved in value in 2020 but this represents no attractive dip-buying opportunity in my book. The Covid-19 outbreak has been particularly cruel to the UK economy, and NatWest recorded a whopping £2.9bn worth of impairments in the first half. And it faces a second wave of colossal charges for the remainder of 2020 as infection rates rocket again across the land. October composite PMI data shows that the pace of economic growth is the weakest since the recovery from the first coronavirus lockdown. I’d expect revenues to struggle and bad loans to detonate.

Top stocks, low valuations

Why take a risk with NatWest when there are so many other top dip-buys for FTSE 100 investors? The following two UK shares, for instance, also trade on rock-bottom forward price-to-earnings (P/E) ratios of below 10 times:

  • Prudential shares have fallen 25% in 2020, presenting a brilliant dip-buying opportunity for the  longnter, I feel. Covid-19 threatens to damage product demand in the near term. But further out its profits outlook remains quite exciting. Emerging markets are under-penetrated in developing regions, and operators with colossal scale like ‘The Pru’ have the brand power and the scale to capitalise on surging wealth levels in these territories. Today the insurance giant trades on a P/E ratio of just 9 times for this year, making it a top value buy on paper.
  • Aviva also looks to be a steal to me, following its 33% share price drop since January 1. Not only does its forward P/E ratio of 6 times look more appealing than that of fellow life insurance play Prudential. This FTSE 100 company sports a whopping 10% dividend yield for 2020 as well. I’m excited by how large dividends will be beyond this year too as likely asset sales will give the balance sheet a huge boost. And I think Aviva’s huge investment in digitalisation should give long-term earnings a shot in the arm.

Royston Wild owns shares of Diageo and Prudential. The Motley Fool UK has recommended Diageo and Prudential. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Happy parents playing with little kids riding in box
Investing Articles

Up 12% in a month, Hollywood Bowl is a UK dividend stock on a roll

This 5%-yielding dividend stock was one of the top performers in the FTSE 250 index today. What sent it flying…

Read more »

Close-up of children holding a planet at the beach
Investing Articles

Young investors are taking the stock market on a rollercoaster ride. Here’s how retirees can buckle up

Mark Hartley reveals the volatile impact that younger investors are having on the stock market and how UK retirees can…

Read more »

Two female adult friends walking through the city streets at Christmas. They are talking and smiling as they do some Christmas shopping.
Investing Articles

£7,500 invested in Aviva shares 5 years ago is now worth…

A lump sum pumped into Aviva shares half a decade ago has grown a lot. Andrew Mackie looks at the…

Read more »

Young female hand showing five fingers.
Investing Articles

Could £20,000 invested in these 5 dividend shares produce £14,760 of passive income over the next 10 years?

James Beard considers the potential of dividend shares to deliver amazing levels of passive income. Here are five that have…

Read more »

Workers at Whiting refinery, US
Investing Articles

At 570p, is it too late to consider buying BP shares?

Since the end of February, when the conflict in the Middle East started, BP shares have soared nearly 20%. But…

Read more »

Aviva logo on glass meeting room door
Investing Articles

5 years ago, £5,000 bought 1,231 Aviva shares. But how many would it buy now?

Buying Aviva shares in April 2021 would have been a good decision. And the insurance, wealth, and retirement group’s dividends…

Read more »

Nottingham Giltbrook Exterior
Investing Articles

5 years ago, £5,000 bought 3,185 Marks & Spencer shares. But how many would it buy now?

According to a recent survey, Marks & Spencer is the UK’s best brand. Does this mean it’s time to consider…

Read more »

Portrait of elderly man wearing white denim shirt and glasses looking up with hand on chin. Thoughtful senior entrepreneur, studio shot against grey background.
Investing Articles

Is the 8.7% yield on this FTSE 250 stock too good to be true?

FTSE 250 stocks are often overlooked by income investors. Here’s one that’s currently (15 April) yielding over twice that of…

Read more »