Unilever is on sale. I’d act like a fund manager and invest now!

Unilever is a popular holding for Britain’s top fund managers. The share price of this consumer goods giant is currently on sale. Should you act like a professional and invest now?

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Nick Train is one of the most popular fund managers in the UK. If you’d invested in the Lindsell Train Global Equity Fund when it launched in 2011, you’d have enjoyed returns in excess of 200%. His biggest holding in the global fund and its UK equivalent is the household consumer goods giant Unilever (LSE:ULVR).

Unilever: a fund manager’s dream?

Unilever says its brands are present in 98% of the households across the UK. Globally, its products are used by 2bn people every year. It owns popular brands such as Marmite, Sure, Dove, Persil and Magnum to name just a few. Regardless of the state of the economy, consumers will be buying Unilever products.

Brand loyalty is one reason why top fund managers are attracted to investing in a consumer goods business. It ensures that revenues are predictable as consumers don’t want to be without their favourite products. Consumers are also likely to pay a premium for these products, which is why they’re generally highly profitable businesses. Unilever makes an impressive 20% operating profit from revenues in excess of €50bn.

Unilever is on sale

As a consequence of these excellent fundamentals,the price-to-earnings ratio of Unilever is about 18, above the FTSE 100 average of 15. However, due to Unilever’s potential for earnings growth, fund managers will not be deterred in further investing when the share price weakens. And it has done just that.

The share price is currently 16% down from this time last year at circa 4,300p. Despite this, it has been resilient to the effects of the coronavirus, falling only 3% since the start of the year. This is in contrast to the FTSE 100, which has lost nearly 19% of its value.

Quality, not quantity

Despite the recent fall, shares in Unilever are not cheap in relation to other businesses on the FTSE 100. As I said, the current share price discount could be enticing enough for fund managers to increase their holdings. While the price is low, I’d be inclined to follow them. They’re more likely to make a seemingly solid investment like this, rather than take a chance on cheaper stocks. As Warren Buffett says: “It’s far better to buy a wonderful company at a fair price, than a fair company at a wonderful price”.

This quote is a great reminder that we should invest in a business because of its excellent fundamentals. Being cheap is not a good enough reason to invest in any company.

Excellent dividends

Another good reason to invest in shares of Unilever is to benefit from its quarterly dividend payments. Not many companies in the FTSE 100 make payments that often. I see this as an excellent perk as it provides the investor with a regular income stream, offering regular opportunities to reinvest further. The current yield is just over 3.5% and the payments are growing above the rate of inflation. The dividend is covered a healthy 1.5 times by profit. 

Reinvesting quarterly dividends and profiting from any future share price recovery looks a savvy approach to me. I would also take comfort in knowing that when I buy, it’s highly likely one of the UK’s top fund managers will be doing exactly the same thing!

The author owns shares in Unilever. The Motley Fool UK owns shares of and has recommended Unilever. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Black woman using loudspeaker to be heard
Investing Articles

A SIPP opened at birth could be worth £10m in 55 years

The SIPP is an incredible vehicle for building wealth and saving for retirement. Many Britons just don't realise how early…

Read more »

Young Caucasian woman at the street withdrawing money at the ATM
Investing Articles

2 passive income ideas for a Stocks and Shares ISA

Looking for passive income stocks in April? Here are two high-quality FTSE 250 dividend shares to consider buying for an…

Read more »

Front view of aircraft in flight.
Investing Articles

£5,000 invested in Wizz Air shares 2 days ago is now worth…

This week has been a rather good one for beaten-down Wizz Air shares. What would have happened to a £5,000…

Read more »

Road trip. Father and son travelling together by car
Investing Articles

How much do you need in an ISA for £1,000 a week in passive income?

Ben McPoland highlights a FTSE 250 stock down by more than 25% that offers good value and an attractive 5.5%…

Read more »

A row of satellite radars at night
Investing Articles

Is Elon Musk about to send this FTSE 100 stock into orbit?

This year is shaping up to be a big one for this FTSE 100 stock and part of the reason…

Read more »

Petrochemical engineer working at night with digital tablet inside oil and gas refinery plant
Investing Articles

Up 50% in a month! Meet Quadrise, the soaring UK penny stock that offers an alternative to oil

Mark Hartley takes a closer look at a British penny stock that envisions a future less dependent on crude oil.…

Read more »

Senior couple crossing the road on a city street. They are walking with shopping bags while Christmas shopping.
Investing Articles

How much do I need in a SIPP for a £500 monthly passive income?

Looking to earn a reliable passive income from your SIPP? Royston Wild explains how this could be possible with some…

Read more »

Hand of person putting wood cube block with word VALUE on wooden table
Investing Articles

A P/E ratio of less than 7. Is this a red-hot value share to consider now?

James Beard uses a popular tool to identify a UK share that’s potentially undervalued. But he reckons judgement is also…

Read more »