3 reasons why the stock market’s crash could be the best buying opportunity in 10 years

Buying cheap stocks with solid balance sheets in the market crash could allow you to benefit from their long-term recovery.

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

The recent stock market crash has caused significant paper losses for many investors. In the short term, they may increase depending on news regarding coronavirus. As such, many investors may determine that now is not the right time to be buying stocks.

However, just as previous market crashes such as the global financial crisis, which occurred over a decade ago, proved to be buying opportunities, the 2020 downturn may end up being viewed the same way over the long run. As such, buying financially-sound businesses while they offer wide margins of safety could lead to high returns in the coming years.

Recovery potential after a market crash

The prospect of a stock market recovery may seem unlikely at the present time. After all, coronavirus has sadly had a huge impact on the health and wellbeing of many people across the world. It has led to lockdowns being implemented in many countries that are expected to produce a major decline in economic output.

However, the global economy has always recovered from its previous downturns. Certainly, this has taken many months or even years in some cases. But it has always returned to positive GDP growth, which has produced rising earnings for businesses and improving investor sentiment. Therefore, buying stocks now could enable you to take part in the world’s likely economic recovery over the coming years.

Low prices

A stock market crash enables investors to buy companies while they trade on low prices. This has historically been a sound investment strategy, since equity prices are cyclical. They have always followed the same pattern of experiencing bull markets and bear markets, with neither lasting in perpetuity.

Buying a company at a lower price can lead to a more favourable risk/reward ratio for investors. There is greater scope for capital growth, while many of the risks faced by businesses may be priced in. As such, investors who are able to buy bargain stocks today could generate high returns as the recent market crash gives way to growth.

Financial strength

As well as the stock market’s recovery potential and low prices, now could be the best buying opportunity since the global financial crisis due to the financial strength of many businesses.

Although a wide range of sectors are likely to be negatively impacted by coronavirus in the short run, in many cases they contain companies that have solid balance sheets and wide economic moats. They may help such businesses to survive a period of economic weakness, and return to growth over the coming years.

Investing in financially-sound companies can reduce your risk and improve your prospects of experiencing long-term growth. As such, focusing on the balance sheets of the companies you intend to purchase could be a worthwhile move when aiming to capitalise on low valuations found across the stock market following its recent crash.

Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Mature black woman at home texting on her cell phone while sitting on the couch
Investing Articles

Could this cheap FTSE 100 stock be the next Rolls-Royce?

Paul Summers casts his eye over a battered-but-high-quality FTSE 100 stock. Is this the next top-tier company to stage a…

Read more »

ISA Individual Savings Account
Investing Articles

Hesitant over a Stocks and Shares ISA? Here’s a way to deal with scary markets

Volatile stock markets are scaring potential investors away from getting started with their first Stocks and Shares ISA in 2026.

Read more »

This way, That way, The other way - pointing in different directions
Market Movers

Standard Life’s announced a £2bn deal but its share price is largely unchanged. Why?

James Beard considers why the Standard Life share price didn’t take off today (15 April) after the group announced it…

Read more »

Happy parents playing with little kids riding in box
Investing Articles

Up 12% in a month, Hollywood Bowl is a UK dividend stock on a roll

This 5%-yielding dividend stock was one of the top performers in the FTSE 250 index today. What sent it flying…

Read more »

Close-up of children holding a planet at the beach
Investing Articles

Young investors are taking the stock market on a rollercoaster ride. Here’s how retirees can buckle up

Mark Hartley reveals the volatile impact that younger investors are having on the stock market and how UK retirees can…

Read more »

Two female adult friends walking through the city streets at Christmas. They are talking and smiling as they do some Christmas shopping.
Investing Articles

£7,500 invested in Aviva shares 5 years ago is now worth…

A lump sum pumped into Aviva shares half a decade ago has grown a lot. Andrew Mackie looks at the…

Read more »

Young female hand showing five fingers.
Investing Articles

Could £20,000 invested in these 5 dividend shares produce £14,760 of passive income over the next 10 years?

James Beard considers the potential of dividend shares to deliver amazing levels of passive income. Here are five that have…

Read more »

Workers at Whiting refinery, US
Investing Articles

At 570p, is it too late to consider buying BP shares?

Since the end of February, when the conflict in the Middle East started, BP shares have soared nearly 20%. But…

Read more »