I’d buy these ‘insanely cheap’ FTSE 100 shares today

Every stock market crash presents an opportunity to buy cheap UK shares and here are two that look ridiculously cheap in my eyes.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

The 2020 stock market crash has wiped billions from the value of leading companies in the FTSE 100. As a result of the widespread plunge in share prices, many stocks are trading below their average historic valuations and some look like bargains to me.

British American Tobacco

Speaking of which, shares in British American Tobacco (LSE: BATS) looks ridiculously cheap in my eyes. The industry titan confirmed at the end of last month that it was sticking to its dividend policy thanks to solid predicted earnings growth for 2020.

This year, management expects revenue growth to be between 3% and 5%. Additionally, I’m impressed by the group’s intentions to increase margins, convert 90% of operating profit into cash flow and pay out 65% of underlying earnings per share as a dividend.

Considering the company currently boasts a yield of around 6.8% and has had a strong start to the year, it’s bewildering that the shares are still down by 8% since mid-February. In my view, the stock looks oversold. 

I think shares in British American Tobacco are great value, as evidenced by a P/E ratio of just 9.2. I expect investors could be rewarded with attractive returns in the long run, driven by the company’s significant exposure to lucrative opportunities in emerging markets and a consolidation of its dominant market position in the developed world. As such, I rate this insanely cheap UK stock a strong buy.

Cheap UK telecoms share

Last week, telecoms giant BT (LSE: BT-A) decided to suspend its final dividend. This comes as no surprise given underlying full-year revenue fell by 3%. What’s more, the group has a list of projects of the horizon that will require considerable sums of cash: namely, investment opportunities in full fibre broadband and the roll-out of 5G in the UK. When the company resumes dividend payments next year, it will be at half the current rate. That’s bad news for investors who were chasing that 14% yield.

Inevitably, there will be an impact to business arising from Covid-19. The company expects lower BT Sport revenues and roaming charges as a result of the pandemic. That said, I think the group’s other key drivers of revenue should hold up well. After all, those working from home rely on broadband and their phones.

Good news came for investors on Friday when the group announced plans to sell its multibillion-pound stake in its Openreach infrastructure division. An article in The Financial Times detailed that the move would “bankroll a £12bn upgrade of Britain’s broadband network and boost the telecom group’s flagging share price”. After BT’s market capitalisation sank to its lowest level since 2009 on Thursday, investors witnessed the group’s share price rocketing in early Friday morning trading.  

Ultimately, a P/E ratio of around 4.5 indicates there’s still significant value. Over the long term, the sale of the group’s Openreach stake could be a catalyst for a further rise in the company’s share price. Moreover, moving customers onto the new 5G and full fibre networks could provide an avenue for growth in the long run.

Matthew Dumigan has no position in any of the shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

A senior man and his wife holding hands walking up a hill on a footpath looking away from the camera at the view. The fishing village of Polperro is behind them.
Investing Articles

ISA or SIPP? Here’s 1 advantage and 1 disadvantage of both

SIPPs and Stocks and Shares ISAs both have potentially attractive features, as well as downsides. Christopher Ruane looks at some…

Read more »

Portrait of pensive bearded senior looking on screen of laptop sitting at table with coffee cup.
Investing Articles

£1,000 invested in Lloyds shares 6 weeks ago is now worth…

Lloyds shares have been on a huge run in the last couple of years. But is a 15% pullback in…

Read more »

Man smiling and working on laptop
Investing Articles

After the FTSE 100’s slump, these bargain shares are calling!

Are you on the lookout for top cheap stocks to buy? Royston Wild reveals three FTSE 100 value shares he's…

Read more »

Man hanging in the balance over a log at seaside in Scotland
Investing Articles

Worried about a stock market crash? Here are 2 things you should know

A stock market crash may look plausible, but it’s far from a done deal. Still, if markets do wobble, I…

Read more »

piggy bank, searching with binoculars
Investing Articles

This FTSE 100 stock soared 900% — but after a 25% crash, is the rally over?

After blowing away the FTSE 100 in 2025, this miner has hit turbulence in 2026 — Andrew Mackie investigates what’s…

Read more »

A senior man and his wife holding hands walking up a hill on a footpath looking away from the camera at the view. The fishing village of Polperro is behind them.
Investing Articles

How much do I need in an ISA for a £700 second income?

Investing in dividend shares can be a great way to target a second income from a Stocks and Shares ISA.…

Read more »

Businessman with tablet, waiting at the train station platform
Investing Articles

If there’s a stock market crash this week, will you be ready?

Christopher Ruane explains why he's not phased by the inevitability of a stock market crash -- but is actively preparing…

Read more »

Mindful young woman breathing out with closed eyes, calming down in stressful situation, working on computer in modern kitchen.
Investing Articles

£15,000 invested in Diageo shares 3 weeks ago is now worth…

Bad times for Diageo shares! The last three weeks have seen yet another drop, but is this a time to…

Read more »