‘Britain’s Warren Buffett’ is smashing the FTSE 100 in 2020. Here are the secrets to his success

Over the last three months, the FTSE 100 (INDEXFTSE: UKX) has fallen about 20%. Meanwhile, ‘Britain’s Warren Buffett’ is only down 3%. What’s his secret?

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

When investing, your capital is at risk. The value of your investments can go down as well as up and you may get back less than you put in.

Read More

The content of this article is provided for information purposes only and is not intended to be, nor does it constitute, any form of personal advice. Investments in a currency other than sterling are exposed to currency exchange risk. Currency exchange rates are constantly changing, which may affect the value of the investment in sterling terms. You could lose money in sterling even if the stock price rises in the currency of origin. Stocks listed on overseas exchanges may be subject to additional dealing and exchange rate charges, and may have other tax implications, and may not provide the same, or any, regulatory protection as in the UK.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

The last few months has been a challenging period for many investors. Since the middle of February, the FTSE 100 index has fallen around 20%. Many popular Footsie stocks, such as Royal Dutch Shell and BT Group, have performed far worse.

There are some investors that have come through the last few months relatively unscathed however. One such investor is Terry Smith – the man they often call ‘Britain’s Warren Buffett’. Over the last three months, his equity fund, Fundsmith, has only fallen around 3%. That’s a significantly better return than the FTSE 100 has generated. So, what’s Smith doing differently that has enabled him to outperform?

Global opportunities 

The first thing to understand about Smith’s investment strategy is he invests with a global focus. This means that, relative to those who only invest in the UK, he has access to a wider range of opportunities.

This ability has certainly helped Smith outperform this year. For example, his top holding, Microsoft, which is listed in the US, is up over 10% this year. Meanwhile, his second top holding, PayPal, which is also listed in the US, is up around 30% year-to-date.

Growth stocks 

Smith also has a strong focus on companies with attractive growth prospects. PayPal is a good example. It’s benefiting as the world makes more electronic payments and uses cash less. Over the last three years, revenue at PayPal has grown over 60%. There aren’t many companies in the FTSE 100 that have generated that level of top-line growth.

Sector bias

It’s also worth pointing out that Fundsmith has a strong focus on three main sectors. These are technology, healthcare, and consumer staples. This has also contributed to the fund’s strong performance. It’s not hard to see why. The technology sector is benefitting as we all work and shop from home, while healthcare and consumer staples are defensive sectors that offer high levels of resilience during periods of economic uncertainty. Just look at FTSE 100 consumer staples stock Reckitt Benckiser, which Fundsmith holds. It’s up over 10% this year.

High-quality businesses

Finally, Smith invests in high-quality businesses that are resilient to change and can sustain a high return on capital employed. FTSE 100 champion Unilever is a good example of a high-quality stock he owns.

Generally speaking, these kinds of stocks tend to outperform when the market crashes. Looking at Unilever, it’s only down about 5% this year.

It’s not hard to invest like Smith

Can your average UK investor invest in the same way that Smith does? Absolutely.

For a start, it’s very easy to add internationally-listed stocks to your portfolio. Through platforms such as Hargreaves Lansdown, you can invest in world-class companies listed overseas within minutes.

Secondly, there are plenty of high-quality, resilient businesses listed on the London Stock Exchange UK investors can invest in. Unilever, Reckitt Benckiser, Diageo, and Sage are some good examples. These kinds of companies can provide portfolio stability.

Finally, there are plenty of UK stocks that have attractive long-term growth prospects. You just need to know where to look. Often, they’re outside the FTSE 100.

If you’re looking for more information on companies with high growth potential, you’ll find plenty of great research right here at The Motley Fool.

Should you invest, the value of your investment may rise or fall and your capital is at risk. Before investing, your individual circumstances should be assessed. Consider taking independent financial advice.

Edward Sheldon owns shares in Royal Dutch Shell, Microsoft, PayPal, Sage, Diageo, Unilever, Hargreaves Lansdown, Reckitt Benckiser and has a position in Fundsmith Equity. Teresa Kersten, an employee of LinkedIn, a Microsoft subsidiary, is a member of The Motley Fool’s board of directors. The Motley Fool UK owns shares of and has recommended Microsoft and PayPal Holdings. The Motley Fool UK has recommended Diageo, Hargreaves Lansdown, and Sage Group and recommends the following options: long January 2021 $85 calls on Microsoft, short January 2021 $115 calls on Microsoft, and long January 2022 $75 calls on PayPal Holdings. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Investing Articles

After it crashed 25%, should I buy this former stock market darling in my Stocks and Shares ISA?

Harvey Jones has a big hole in his Stocks and Shares ISA that he is keen to fill. Should he…

Read more »

happy senior couple using a laptop in their living room to look at their financial budgets
Investing Articles

How’s the dividend forecast looking for Legal & General shares in 2025 and beyond?

As a shareholder, I like to keep track of the potential dividend returns I could make from my Legal &…

Read more »

artificial intelligence investing algorithms
Investing Articles

Could buying this stock with a $7bn market cap be like investing in Nvidia in 2010?

Where might the next Nvidia-type stock be lurking in today's market? Our writer takes a look at one candidate with…

Read more »

Investing Articles

Is GSK a bargain now the share price is near 1,333p?

Biopharma company GSK looks like a decent stock to consider for the long term, so is today's lower share price…

Read more »

Snowing on Jubilee Gardens in London at dusk
Investing Articles

Could December be a great month to buy UK shares?

Christopher Ruane sees some possible reasons to look for shares to buy in December -- but he'll be using the…

Read more »

Young mixed-race couple sat on the beach looking out over the sea
Investing Articles

Sticking to FTSE shares, I’d still aim for a £1,000 monthly passive income like this!

By investing in blue-chip FTSE shares with proven business models, our writer hopes he can build sizeable passive income streams…

Read more »

Growth Shares

BT shares? I think there are much better UK stocks for the long term

Over the long term, many UK stocks have performed much better than BT. Here’s a look at two companies that…

Read more »

British Pennies on a Pound Note
Investing Articles

After a 540% rise, could this penny share keep going?

This penny share has seen mixed fortunes in recent years. Our writer looks ahead to some potentially exciting developments in…

Read more »