The FTSE 100 is at its lowest level in a year. Here’s what I’d do now

The FTSE 100’s (INDEXFTSE:UKX) recent fall could be a buying opportunity in my opinion.

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

After declining by around 8% since the start of the year, the FTSE 100 now trades at its lowest level since January 2019. The speed of its fall in recent days is likely to have caught many investors by surprise. However, its declines have often been faster than its gains in bygone years.

Looking ahead, further falls would be unsurprising in the short run. However, history shows that such periods can prove to be buying opportunities for long-term investors.

Potential challenges

The full scale of the impact of coronavirus on the world economy is still a ‘known unknown’. Its impact on company earnings is gradually becoming clearer, with weak consumer demand in China and the restricted supply of a variety of products from the world’s second-largest economy causing many businesses to report a slowdown in sales.

This situation could continue for as long as coronavirus remains a threat to the world economy. Investors may continue to price-in a global economic slowdown – especially since the upcoming US election may add an extra layer of concern to the views of many investors.

Buying opportunity

Buying shares right now may seem like an unwise move. After all, they could easily fall further in the short run if the coronavirus outbreak fails to be contained.

However, a number of companies now appear to trade on low valuations given their long-term growth potential. Certainly, they may become even cheaper in the near term. But their risk/reward ratios seem to be favourable, and in many cases, investors may have factored-in further challenges for the world economy.

Previous stock market crashes have caused significant pain and worry for investors in the short run. The global financial crisis, for example, caused the FTSE 100 to halve in value. However, it recovered in subsequent years – just as it has done following every other period of decline in the past. As such, investors who can identify high-quality companies and buy them at relatively low valuations may be handsomely rewarded in the long run.

A fixed strategy

One of the challenges in buying shares during a market crash is overcoming your emotions. It is natural to feel fearful about the potential for losses due to the risks facing the wider economy.

However, by having a fixed strategy in place that focuses on the long term, diversifies across a number of stocks, and sticks with the concept that buying undervalued shares has historically yielded high returns, you can overcome the inertia that often results from a market crash.

In doing so, you may find that in a few years’ time, your portfolio valuation is relatively healthy and the current downturn in the stock market’s performance proves to be a temporary drop in its long-term growth towards new record highs.

Peter Stephens has no position in any of the shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Woman riding her old fashioned bicycle along the Beach Esplanade at Aberdeen, Scotland.
Investing Articles

4 reasons the Rolls-Royce share price might be headed to £24

Could the Rolls-Royce share price double from around £12 to closer to £24? Here are a few reasons why it…

Read more »

Young woman working at modern office. Technical price graph and indicator, red and green candlestick chart and stock trading computer screen background.
Investing Articles

Down 23%, consider this FTSE 250 share that’s boosted profit forecasts!

This FTSE 250 tech share's leapt 8% on Wednesday (18 March) after it raised full-year profit forecasts. Is now the…

Read more »

Passive income text with pin graph chart on business table
Investing Articles

How much passive income can you earn by investing £20,000 in a Stocks and Shares ISA?

With dividend yields up to 10%, REITs might be some of the top passive income opportunities for UK investors in…

Read more »

Group of friends meet up in a pub
Investing Articles

Diageo shares are back at 2012 levels. Time to consider buying?

Diageo shares have fallen around 65% from their highs and now trade at levels not seen for well over a…

Read more »

Investing Articles

Softcat: a FTSE 250 tech stock offering growth, dividends and value

Right now, the share price of FTSE 250 IT company Softcat is well off its highs. And at current levels,…

Read more »

Black woman using smartphone at home, watching stock charts.
US Stock

3 huge pieces of news that could impact the Nvidia share price

Jon Smith talks through some key reveals and implications for the Nvidia share price from the company conference taking place…

Read more »

Three signposts pointing in different directions, with 'Buy' 'Sell' and 'Hold' on
Investing For Beginners

This FTSE stock is now trading at the lowest level since the 1990s! Should I buy?

Jon Smith explains why a FTSE share is currently at multi-decade lows and might surprise some with his decision on…

Read more »

Businessman with tablet, waiting at the train station platform
Investing Articles

Down 21% in less than 2 months, this FTSE small-cap stock’s worth a look today

Despite rising 8% yesterday, this 177p growth stock from the FTSE AIM 100 Index is significantly lower than where it…

Read more »