What should I buy in a declining market?

Few investors take advantage of crashes while they’re happening. Recognise the signs and buy stocks in a market downturn.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

When investing, your capital is at risk. The value of your investments can go down as well as up and you may get back less than you put in.

Read More

The content of this article is provided for information purposes only and is not intended to be, nor does it constitute, any form of personal advice. Investments in a currency other than sterling are exposed to currency exchange risk. Currency exchange rates are constantly changing, which may affect the value of the investment in sterling terms. You could lose money in sterling even if the stock price rises in the currency of origin. Stocks listed on overseas exchanges may be subject to additional dealing and exchange rate charges, and may have other tax implications, and may not provide the same, or any, regulatory protection as in the UK.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Warren Buffett, arguably the world’s number one investor, has lots of good advice for potential investors. It may surprise you to hear that one of his preferred times to buy equities is during a market downturn.

Fear causes people to panic sell, which is why a declining market is often a great time to buy.

Going against the crowd is not an easy thing to do though. The trick is to be confident in what you’re buying. Do your due diligence, carefully research the companies you’re interested in and only buy shares in businesses that you wholeheartedly believe can go the distance.

Failing to plan is planning to fail

There’s no perfect time to buy and timing the market is difficult for even the most experienced of investors. If you’re confident that you’re buying shares in a quality company and are prepared to hold them for the long term, then the price you pay becomes somewhat irrelevant.

Inspect the company’s annual report. Look for signs of weakness, such as negative cash flow, when the company’s cash payments exceed its income. 

Look for an economic moat which would be a sustainable competitive advantage that will endure. 

Check if the dividend yield is long-established, and whether it has been increasing on a regular basis. Does it have sufficient cover so it’s not at risk of a cut?

Looking at the price-to-earnings ratio (P/E) can give you a sign of whether the share price is trading below fair value. Anything north of 15 could be considered high, while above 20 is probably overvalued. Popular stocks often end up with a high P/E because they’ve been overbought when little else is appealing. These stocks may still be worth picking up during a declining market. 

On the other hand, too low a P/E could be a warning sign. 

Sustainable sectors during a recession

Essential consumer goods such as food and drink tend to do well in a recession as they have longevity. People always need to eat and drink.

Information technology is at the heart of every business nowadays, and that’s only getting stronger. One firm I’ve been keeping an eye on is Meggitt (LSE:MGGT). This company leads the way globally in extreme environment engineering. It’s an innovator specialising in advanced technologies in aerospace, defence, and energy – three areas the world increasingly depends on but is progressively opposed to.

In recent times airlines have been at the mercy of price pressures, increased competition, and the fallout from the Boeing 737 MAX fiasco.

Meanwhile, oil stocks have been in sharp decline because of reduced demand and the economic effects of the coronavirus.

Political instability and the on-again, off-again US-China trade war have done plenty to warrant an increase in demand for defence stocks, but these are also out of favour with climate change activists.

While none of these sectors feature highly among ethical investors portfolios, they are all necessary components of our modern world. Therefore, I think the strong will survive and my favourites in these sectors are Ryanair, BP, and Meggitt.

Meggitt has a £5bn market cap, P/E of 35, earnings per share of 18 and a 2.5% forward dividend yield. 

If you’ve chosen well when buying stocks in a declining market, then when sentiment improves, you’ll be holding on to a portfolio of prosperous stocks with strong share prices.

Should you invest, the value of your investment may rise or fall and your capital is at risk. Before investing, your individual circumstances should be assessed. Consider taking independent financial advice.

Kirsteen has no position in any of the shares mentioned. The Motley Fool UK has recommended Meggitt. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Number three written on white chat bubble on blue background
Investing For Beginners

3 investing mistakes to avoid when buying UK shares for 2025

Jon Smith flags up several points for investors to note when it comes to thinking about which UK shares to…

Read more »

Investing Articles

Will the rocketing Scottish Mortgage share price crash back to earth in 2025?

The recent surge in the Scottish Mortgage share price caught Harvey Jones by surprise. He was on the brink of…

Read more »

Investing Articles

2 cheap shares I’ll consider buying for my ISA in 2025

Harvey Jones will be on the hunt for cheap shares for his ISA in 2025 and these two unsung FTSE…

Read more »

Investing Articles

I am backing the Glencore share price — at a 3-year low — to bounce back in 2025

The Glencore share price has been falling for some time, but Andrew Mackie argues demand for metals will reverse that…

Read more »

Road trip. Father and son travelling together by car
Investing Articles

A 10% dividend yield? There could be significant potential here to earn a second income

Mark Hartley delves into the finances and performance of one of the top-earning dividend stocks in his second income portfolio.

Read more »

happy senior couple using a laptop in their living room to look at their financial budgets
Investing Articles

Charlie Munger recommended shares in this growth company back in 2022. Here’s what’s happened since

One of Charlie Munger’s key insights is that a high P/E ratio shouldn’t put investors off buying shares if the…

Read more »

Investing Articles

What might 2025 have in store for the Aviva share price? Let’s ask the experts

After a rocky five years, the Aviva share price has inched up in 2024. And City forecasters reckon we could…

Read more »

Hand of person putting wood cube block with word VALUE on wooden table
Investing Articles

Trading around an 11-year high, is Tesco’s share price still significantly undervalued?

Although Tesco’s share price has risen a lot in the past few years, it could still have significant value left…

Read more »