£5k to invest? 2 dividend stocks I’d buy (and one I’d avoid)

These unloved stocks could provide an income for life, says Roland Head.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

When investing, your capital is at risk. The value of your investments can go down as well as up and you may get back less than you put in.

Read More

The content of this article is provided for information purposes only and is not intended to be, nor does it constitute, any form of personal advice. Investments in a currency other than sterling are exposed to currency exchange risk. Currency exchange rates are constantly changing, which may affect the value of the investment in sterling terms. You could lose money in sterling even if the stock price rises in the currency of origin. Stocks listed on overseas exchanges may be subject to additional dealing and exchange rate charges, and may have other tax implications, and may not provide the same, or any, regulatory protection as in the UK.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

If you’ve got cash to invest and are looking for safe and profitable long-term opportunities, then I think it pays to avoid the latest ‘hot stocks’. Popular shares are often fully priced for good news, leaving no margin of error for disappointment.

I prefer to focus on good companies where the share price already reflects a cautious outlook. Today I want to look at two stocks where I think short-term headwinds have created a buying opportunity. I also want to consider one high-yield stock that I’m avoiding following recent news.

A household name going cheap?

My first pick has been in business for 135 years and has not cut its dividend for at least 31 years. Consumer goods firm PZ Cussons (LSE: PZC) is best known for brands such as Carex, Imperial Leather, St Tropez and Original Source.

The firm has been hit by tough trading conditions in its core UK and Nigerian markets over the last year or so. In the UK, for example, customers are trading down to cheaper own-brand products in areas such as hand washing. Despite this, PZ Cussons’ brands have managed to gain share in a number of markets.

The firm’s shares are now trading at levels last seen in 2009. I think that’s probably too cheap for a good quality, defensive business that has historically generated attractive shareholder returns. In my view, the stock looks reasonably priced on 16 times earnings, with a 4.3% dividend yield. I’ve added PZ Cussons to my buy list.

202 years of technology

Continuing today’s theme of UK businesses with long, successful track records, my next pick is chemicals and engineering group Johnson Matthey (LSE: JMAT).

Today, this firm is best known for producing catalytic converters for motor vehicles. But it’s been in business for 202 years. In my view, this demonstrates an impressive ability to evolve and adapt its business to changing technology.

As you might expect, the firm’s focus is on sustainable technologies. In addition to its core clean air business, it’s also involved in battery technology, specialist recycling and even pharmaceuticals, through its chemistry operations.

The JMAT share price is down by more than 30% from the £38 peak seen in 2018.

One reason for this is slowing new car growth in many global markets. That’s a short-term headwind. Over the long term, I think the shares look good value, trading on 12 times forecast earnings with a dividend yield of around 3.4%.

I’m avoiding this 6.6% yield

Last week, housebuilder Crest Nicholson Holdings (LSE: CRST) published its latest accounts. In my view, the numbers were pretty poor. The number of homes completed fell by 4%. Pre-tax profit fell by 39% to £103m. Forward sales are 22% lower than at the same time last year. And profit margins have slumped.

The only thing that stayed the same was the dividend, which was left untouched at 33p per share. This gives the shares a tempting 6.6% yield, but in my view it relies on new CEO Peter Truscott delivering a strong turnaround.

Mr Truscott does have a strong track record and I think he should be able to fix many of the group’s problems. However, he faces uncertain market conditions, rising labour costs and the end of the profit-boosting Help To Buy scheme.

Crest’s 6.6% yield may seem tempting. But in my view, now isn’t the right time to be buying housebuilders, especially troubled ones.

Should you invest, the value of your investment may rise or fall and your capital is at risk. Before investing, your individual circumstances should be assessed. Consider taking independent financial advice.

Roland Head has no position in any of the shares mentioned. The Motley Fool UK owns shares of PZ Cussons. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Road trip. Father and son travelling together by car
Investing Articles

A 10% dividend yield? There could be significant potential here to earn a second income

Mark Hartley delves into the finances and performance of one of the top-earning dividend stocks in his second income portfolio.

Read more »

happy senior couple using a laptop in their living room to look at their financial budgets
Investing Articles

Charlie Munger recommended shares in this growth company back in 2022. Here’s what’s happened since

One of Charlie Munger’s key insights is that a high P/E ratio shouldn’t put investors off buying shares if the…

Read more »

Investing Articles

What might 2025 have in store for the Aviva share price? Let’s ask the experts

After a rocky five years, the Aviva share price has inched up in 2024. And City forecasters reckon we could…

Read more »

Hand of person putting wood cube block with word VALUE on wooden table
Investing Articles

Trading around an 11-year high, is Tesco’s share price still significantly undervalued?

Although Tesco’s share price has risen a lot in the past few years, it could still have significant value left…

Read more »

Passive income text with pin graph chart on business table
Investing Articles

£11,000 in savings? Investors could consider targeting £5,979 a year of passive income with this FTSE 250 high-yield gem!

This FTSE 250 firm currently delivers a yield of more than double the index’s average, which could generate very sizeable…

Read more »

Young Caucasian woman with pink her studying from her laptop screen
Investing Articles

Does a 9.7% yield and a P/E under 10 make the Legal & General share price a no-brainer?

With a very high dividend yield and a falling P/E forecast, could the Legal & General share price really be…

Read more »

Young woman working at modern office. Technical price graph and indicator, red and green candlestick chart and stock trading computer screen background.
Investing Articles

This growth stock is up 2,564% over 6 months! Is this FOMO?

This growth stock has experienced an incredible appreciation in its share price. It’s not a meme stock, but investors might…

Read more »

Investing Articles

This bank’s dividend yield will grow to 6.9% in 2026! And analysts say its undervalued

Analysts say this FTSE 100 stock’s dividend yield will continue to rise over the medium term. With the stock also…

Read more »