Who cares about Lloyds’ dividends?! I’d rather buy this FTSE 250 stock’s bigger 10% yields

Forget about FTSE 100 bank Lloyds, I say! This income hero is a much better buy for your ISA, says Royston Wild.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

When investing, your capital is at risk. The value of your investments can go down as well as up and you may get back less than you put in.

Read More

The content of this article is provided for information purposes only and is not intended to be, nor does it constitute, any form of personal advice. Investments in a currency other than sterling are exposed to currency exchange risk. Currency exchange rates are constantly changing, which may affect the value of the investment in sterling terms. You could lose money in sterling even if the stock price rises in the currency of origin. Stocks listed on overseas exchanges may be subject to additional dealing and exchange rate charges, and may have other tax implications, and may not provide the same, or any, regulatory protection as in the UK.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

In a recent piece, I explained why a concoction of great political and economic uncertainty, combined with the likelihood of low interest rates persisting well into the next decade, have dissuaded me from investing in Lloyds Banking Group today.

Sure, the FTSE 100 bank might offer some huge dividends — at the current time investors can grab hold of a chunky yield just shy of 6% — but why take a risk here when there’s many other big-paying blue-chips to buy today?

A better dividend buy

One share I’d much rather get my hands on right now is Direct Line Insurance Group (LSE: DLG), and fresh financials in the middle of last week showed exactly why.

Everyone knows how ultra-competitive the motor insurance segment is in particular, but Direct Line is still managing to win increasing amounts of business, thanks in no small part to the massive investment it’s made in its brands in recent times. Such measures helped gross written premiums from British drivers edge 0.3% higher between June and September, to £457.8m.

Promisingly too, the insurance colossus advised that “although we are only halfway through Q4, the improving trends have continued.

Motor revs up

Admittedly, Direct Line’s performance in the last three-month period can hardly be described as heart stopping. However, this needs to be seen in the context of the massive challenges the FTSE 250 firm has experienced recently. Gross written premiums at Motor slipped 4.7% in the first half because of a mix of lower volumes and a reduced risk mix which pushed down customer premiums.

Direct Line also needs to be lauded for the efforts it’s made to embrace the colossal opportunities afforded by price comparison websites. As the business itself noted, these websites “are the biggest market for new business in the UK and are a key route for profitable growth.”

And the improved performance of the third quarter was down to strong demand for its Churchill-branded policies on the likes of Moneysupermarket.

It’s worth noting the contribution made by Direct Line’s other divisions in the past quarter too. Gross written premiums from its Home products may have ducked 4.9% year-on-year but premiums from Commercial and Rescue & other personal lines rose 5.3% and 3.5% respectively. And, as a consequence, group gross written premiums rose 0.4% to £858m.

Yields approach 10%!

As I said though, the UK insurance sector is intensively competitive and so Direct Line needs to keep pedalling furiously to keep the bottom line growing. Pleasingly then, the business announced it was launching a fresh cost-cutting drive to reduce operating expenses by £50m and to get its operating expense ratio to 20% by the close of 2023.

Now City analysts expect the insurer to follow a predicted 17% earnings fall in 2019 with another 3% drop next year. But in view of its improved trading momentum and those cost-saving measures, I reckon 2020’s estimates could be revised sharply higher.

What’s more, at current prices, Direct Line trades at a rock-bottom forward P/E ratio of 10.5 times and carries monster dividend yields of 9.5% for 2019 and 9.8% for next year too.

Those seeking huge income flows from their shares portfolio clearly need to pay Direct Line close attention.

Should you invest, the value of your investment may rise or fall and your capital is at risk. Before investing, your individual circumstances should be assessed. Consider taking independent financial advice.

Royston Wild has no position in any of the shares mentioned. The Motley Fool UK has recommended Lloyds Banking Group. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Happy parents playing with little kids riding in box
Investing Articles

2 FTSE 250 dividend growth stocks I’m considering for passive income

Paul Summers thinks the best dividend stocks to buy are those that consistently return more money to investors every year.

Read more »

Investing Articles

The Compass Group share price looks ready for growth after positive 2024 results

The Compass Group share price is up 4% today following positive full-year results. Our writer considers its prospects in 2025…

Read more »

Young mixed-race couple sat on the beach looking out over the sea
Investing Articles

How I plan to build an £86k yearly second income in the stock market

Is it realistic to aim for a substantial future second income by investing in high-quality shares? This writer firmly believes…

Read more »

Investing Articles

Here’s the Vodafone share price forecast up to 2027

Can anything stop the Vodafone share price slide? It's still early days for the company's turnaround plan, so we might…

Read more »

Investing Articles

Down 37%, here’s one of my favourite FTSE 100 bargain shares to consider

This FTSE 100 retailer's shares have collapsed in 2024. Despite tough trading conditions, is now the time to consider buying…

Read more »

Investing Articles

Which do I like best today, Nvidia or Tesla stock?

EV maker Tesla stock is on the up, while Nvidia growth is softening a bit. But they're both in the…

Read more »

Investing Articles

After jumping 15%, my favourite FTSE 250 stock looks set for the premier league

Games Workshop stock recently reached an all-time high, placing it within touching distance of promotion from the FTSE 250.

Read more »

Surprised Black girl holding teddy bear toy on Christmas
Investing Articles

1 top growth stock on my Christmas buy list!

Ben McPoland reveals one top-notch growth stock down 29% that he plans to stuff into his portfolio in time for…

Read more »