One growth stock I’d buy ahead of Boohoo.Com plc

Bilaal Mohamed thinks this men’s clothing retailer could be a better buy than Boohoo.Com plc (LON:BOO).

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

The Alternative Investment Market (AIM) has been touted as the most successful growth market in the world, with over 3,600 smaller and growing companies joining since its launch in 1995.

Poster boys

That may be true. But over the years, AIM has also become something of a graveyard for fledgling businesses that didn’t quite live up to their potential. A procession of speculative resource stocks and unknown international companies have fallen by the wayside to tarnish the image of AIM and give it a reputation as a ‘Wild West’ market.

But in recent years, a few of these smaller businesses have indeed gone on to achieve greatness, online fashion retailers ASOS and Boohoo.Com (LSE: BOO) perhaps being the most celebrated. Valued at around £4.8bn and £3bn respectively, both companies could be viewed as poster boys for London’s junior market.

Mouth-watering prospect

While ASOS’s origins trace back to the start of the millennium, Boohoo was founded as recently as 2006, and has only been trading as a publicly listed company since 2014. Turn the clock forward just three-and-a-half years, and the online fashion retailer’s shares are now changing hands at five times their original IPO price of 50p, as sales and profits soar in equal measure. Manchester’s best kept secret has quickly evolved into a global fashion leader of its generation.

Despite the spectacular success, Boohoo certainly isn’t resting on its laurels. In its last completed financial year, pre-tax profits doubled to £30.95m, as revenues soared 51% to £294.6m, with the acquisition of PrettyLittleThing and the Nasty Gal brand representing a step change in the size, structure and operation of the group.

For me, Boohoo remains a mouth-watering growth prospect given the group’s plans for further investment and expansion. Its styles may be very affordable, but the company’s shares come with an eye-watering price tag. With the much sought after stocks currently trading on a sky-high price-to-earnings multiple of 84, I’d wait to buy on the dips.

Suits you sir

In the meantime, those still keen on venturing into the world of clothing retail, should in my view take a closer look at Moss Bros (LSE: MOSB). The men’s formalwear specialist may be trading on London’s Main Market, but at under £100m is less than half the size of new arrival Boohoo.

While other high street retailers have struggled of late, Moss Bros has bucked the trend as it reaps the rewards of ongoing investment in a strong brand identity, and continues to forge ahead with its store refit programme.

With steady growth forecast to continue, I believe a forward price-to-earnings ratio of 17 isn’t too demanding when compared to the five-year average of 23. Meanwhile, dividend payouts continue to grow, with a hearty 6.5% yield currently on offer for would-be investors.

Bilaal Mohamed has no position in any shares mentioned. The Motley Fool UK owns shares of and has recommended ASOS. The Motley Fool UK has recommended boohoo.com. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Abstract 3d arrows with rocket
Investing Articles

Up 25% YTD! Is this red-hot penny stock still ‘cheap’?

This penny stock has been on fire in 2026. Ken Hall takes a closer look at the investment story behind…

Read more »

Man smiling and working on laptop
Investing Articles

Stock market correction? A passive income opportunity!

Looking to turbocharge your passive income? The stock market correction could be a once-in-a-decade chance to do just that, says…

Read more »

Black woman using smartphone at home, watching stock charts.
Investing Articles

Are investors running scared of Babcock and BAE Systems shares?

BAE Systems shares have had a brilliant run, and other UK defence stocks have been flying too. But Harvey Jones…

Read more »

Mature black woman at home texting on her cell phone while sitting on the couch
Investing Articles

As the FTSE 100 falls, savvy investors are looking for stocks to buy for the rebound

Many FTSE stocks have now fallen 10% or more from their 2026 highs. For long-term investors, exciting opportunities are emerging.

Read more »

Portrait Of Senior Couple Climbing Hill On Hike Through Countryside In Lake District UK Together
Investing Articles

Should investors consider buying resilient Admiral Group and Tesco shares as markets wobble?

Harvey Jones is impressed by how Tesco shares have held up in the current market volatility, while Admiral has been…

Read more »

DIVIDEND YIELD text written on a notebook with chart
Investing Articles

Down 15% in a month and yielding 7.5%! Should I buy even more of my favourite dividend stock?

Harvey Jones says this brilliant FTSE 100 dividend stock is suddenly cheaper due to recent market volatility. And the yield…

Read more »

Abstract bull climbing indicators on stock chart
Growth Shares

3 growth shares for an ISA that have beaten the FTSE 100 for the past 5 years

Jon Smith points out several growth shares that have outperformed the broader market over a long period of time, with…

Read more »

Calendar showing the date of 5th April on desk in a house
Investing Articles

Time’s running out for our 2025/26 Stocks and Shares ISA plans!

Never mind the stock market wobble, it's time to turn our attention to our Stocks and Shares ISA investments for…

Read more »