After An Impressive Run It Could Be Time To Sell Aviva plc, Prudential plc, Standard Life Plc And Legal & General Group Plc

Have Aviva plc (LON: AV), Prudential plc (LON: PRU), Standard Life Plc (LON: SL) and Legal & General Group Plc (LON: LGEN) run too far too fast?

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Aviva (LSE: AV), Prudential (LSE: PRU), Standard Life (LSE: SL) and Legal & General (LSE: LGEN) have been some of the market’s best performing stocks over the past five years.

For example, since the beginning of 2010 the FTSE 100 has risen 33.8%, but over the same period shares in Aviva and Standard Life have gained 51% and 108% respectively, Prudential’s have risen 183%, and Legal & General has put in the best performance, with its shares jumping a staggering 290% (all gains excluding dividends). 

But while undeniably impressive, these gains have left the insurers looking expensive, and it could be time for investors to consider taking some money off the table. 

Expensive picks

There is one main factor that suggests  now could be the time to sell Legal & General, Prudential, Standard Life and Aviva — valuation.

In particular, at present levels, the best performer of this group, Legal & General, is trading at a forward P/E of 15.6. This is 30% higher than the company’s peak valuation in 2007, just before the financial crisis set in. Similarly, Standard Life is currently trading at a forward P/E of 19.9, nearly 60% above the company’s 2007  peak valuation.

On the other hand, although Prudential’s valuation is high — the company trades at a forward P/E of 14.7 — the company’s earnings are expected to grow at a high double-digit rate every year for the next few years. In this case, Prudential looks to be attractively valued based on its forward growth rate.

Still, out of the whole group, only Aviva appears to be undervalued at present levels. Specifically, the company currently trades at a low forward P/E of 11.2 and the market is yet to factor in the synergies that will be achieved through Aviva’s merger with Friends Life Group.

Yield play

Whilst Aviva, Legal & General, Standard Life and Prudential all look expensive at present levels, they are attractive yield plays. You see, due to the nature of their business — long-term life insurance and asset management — these four companies have predictable and stable income streams, making them perfect dividend stocks.

And even after recent gains, these insurers still support attractive dividend yields. In particular, Legal & General and Standard Life offer yields of 4.1% and 4.2% respectively while Aviva and Prudential offer yields of 3.3% and 2.2% respectively, at present levels.

Foolish summary 

So, if you’re will to pay a premium for a market-beating dividend yield, then Aviva, Legal & General, Standard Life and Prudential could deserve a position in your portfolio. 

However, if you’re looking for undervalued income shares with the potential for capital growth, then it could be time to look elsewhere.

Rupert Hargreaves has no position in any shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

UK financial background: share prices and stock graph overlaid on an image of the Union Jack
Investing Articles

2 badly beaten-down small caps to consider for a £20,000 Stocks and Shares ISA

Ben McPoland highlights a pair of UK small caps that have sold off heavily, making them worth considering for a…

Read more »

Smiling family of four enjoying breakfast at sunrise while camping
Investing Articles

I can’t wait to buy this excellent FTSE 250 stock for my ISA in April

Our writer has had his eye on this FTSE mid-cap growth stock for a few months. In April, he's finally…

Read more »

Thoughtful man using his phone while riding on a train and looking through the window
Investing Articles

Will it soon be too late to buy dirt cheap FTSE shares?

Capital migration's causing some cheap FTSE shares to start massively outperforming, but even more impressive growth could be right around…

Read more »

ISA Individual Savings Account
Investing Articles

Considering an ISA in 2026? Before diving in, do these 3 things first

Always one to take the cautious route, Mark Hartley breaks down three critical steps investors should think about before opening…

Read more »

Investing Articles

With prices forecast to soar 66% (or more), consider these 3 value stocks to buy for an ISA in 2026

While geopolitical unrest sends shockwaves through global markets, our writer uncovers three potential stocks to buy with promising growth potential.

Read more »

Tŵr Mawr lighthouse (meaning "great tower" in Welsh), on Ynys Llanddwyn on Anglesey, Wales, marks the western entrance to the Menai Strait.
Investing Articles

Passive income: what most investors get wrong

Passive income looks easy — but most investors miss the point. Andrew Mackie explains what really drives sustainable long-term income.

Read more »

Warren Buffett at a Berkshire Hathaway AGM
Investing Articles

Want financial freedom? Here’s Warren Buffett’s wealth-building formula

Here’s how investors can use Warren Buffett’s stock picking strategy to target financial freedom and potentially build generational wealth.

Read more »

Lady taking a bottle of Hellmann's Real Mayonnaise from a supermarket shelf
Investing Articles

Down 11% in a month, is this the FTSE 100’s best bargain?

FTSE 100 veteran Unilever has seen its share price crumble by double-digit percentages. Royston Wild asks: is this today's hottest…

Read more »