Why WM Morrison Supermarkets PLC And McColl’s Retail Group PLC Could Be Strong Performers This Year

2015 could be a great year to hold shares in WM Morrison Supermarkets PLC (LON: MRW) and McColl’s Retail Group PLC (LON: MCLS)

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

While the supermarket sector is going through an incredibly challenging period, with food price deflation set to remain a feature in the months ahead, the convenience store market is booming. For example, in J Sainsbury’s trading statement released yesterday, it posted growth of 16% in sales in its convenience store estate, with shoppers’ habits seemingly shifting in favour of multiple ‘top-up’ shops during the week.

As a result, companies that are set to gain exposure (or already have exposure) to this lucrative niche could be worth buying. With this in mind, here are two stocks that could be set for strong performance in 2015.

Morrisons

While Morrisons (LSE: MRW) (NASDAQOTH: MRWSY.US) had literally a handful of convenience stores prior to 2014, it has vastly expanded its estate and is targeting rapid growth in the size of its convenience store footprint over the medium term.

Although this means that its sales figures have lagged behind those of rivals that already have significant exposure to the convenience store market, its expansion into this space could prove to be a catalyst for its top and bottom lines moving forward.

In addition, shares in Morrisons seem to offer excellent value for money at the present time. For example, they trade on a price to earnings (P/E) ratio of just 12.1 and have a price to book ratio of only 0.9. Furthermore, they offer a highly appealing yield of 6.6% (which takes into account the forecast dividend cut for the next financial year).

And, while it may take time for Morrisons to build up its exposure to the rapidly growing convenience store segment, investor sentiment could pick up in the meantime as the market anticipates improved future sales figures.

McColl’s

With around half of its estate being made up of convenience stores, McColl’s (LSE: MCLS) seems to be well positioned to benefit from continued growth in the segment. That’s evidenced by earnings growth forecasts for the current year and for next year, when McColl’s is expected to increase its bottom line by 7% and 8% respectively, which is slightly ahead of the wider market’s forecast growth rate.

Despite this, McColl’s trades on a very low valuation. For example, it has a P/E ratio of just 9.8 and this highlights just how much scope there is for an upward adjustment to its rating. Furthermore, a dividend yield of 6.2% is not only hugely impressive, but is well-covered by profit at 1.7 times and, with dividends per share forecast to rise by 8.3% next year, could be as much as 6.7% in 2016.

So, with a dirt cheap share price, strong earnings growth potential, as well as a top notch yield, McColl’s could prove to be a stock worth holding in 2015.

Peter Stephens owns shares of Morrisons and J Sainsbury. The Motley Fool UK has no position in any of the shares mentioned. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

This way, That way, The other way - pointing in different directions
Investing Articles

As the FTSE indexes sink, these unique dividend shares are making investors money

These two dividend shares are in positive territory for the month and outperforming the major FTSE indexes by a significant…

Read more »

Rolls-Royce's Pearl 10X engine series
Investing Articles

Down 15% in days, are Rolls-Royce shares suddenly a bargain again?

Rolls-Royce shares have been heading south over the past couple of weeks. This writer thinks that makes sense -- but…

Read more »

Woman riding her old fashioned bicycle along the Beach Esplanade at Aberdeen, Scotland.
Investing Articles

What would a 40-year-old need to put into an empty SIPP to target monthly passive income of £1,000?

From a standing start at 40, how might someone target a four-figure monthly income stream from their SIPP? Christopher Ruane…

Read more »

British flag, Big Ben, Houses of Parliament and British flag composition
Investing Articles

As the ISA deadline approaches, UK investors have the opportunity to buy cheap shares

In recent weeks, equity markets have fallen significantly due to the conflict in the Middle East. As a result, many…

Read more »

Array of piggy banks in saturated colours on high colour contrast background
Investing Articles

£5k left in a Stocks and Shares ISA? 2 top ETFs to consider buying in April

Ben McPoland highlights a pair of very different ETFs that he thinks could help generate long-term wealth inside an ISA…

Read more »

Two business people sitting at cafe working on new project using laptop. Young businesswoman taking notes and businessman working on laptop computer.
Investing Articles

Could a £20,000 ISA end up generating £20,000 of passive income each year?

Could a Stocks and Shares ISA ultimately cover its own cost each year with the passive income it produces? Christopher…

Read more »

A young black man makes the symbol of a peace sign with two fingers
Investing Articles

2 top stocks to consider buying after this week’s FTSE carnage

Investors looking for beaten-up stocks to buy for the long term have a lot of great options after the recent…

Read more »

Smart young brown businesswoman working from home on a laptop
Investing Articles

A stock market crash could be a gift for long-term investors

A stock market crash could present some outstanding buying opportunities. But the key to taking advantage is knowing what to…

Read more »